Head Of Market Development
London, United Kingdom
Lead development of marketing strategy, communications and face to face relationships including heading the ‘Media Neutral Planning’ programme with key media influencers.Developed and deployed marketing strategy, propositions and integrated marketing communications plan.Lead the direct marketing team of consultants, executives and assistants in the provision of direct marketing consultancy including the development of customer specific strategic proposals, direct marketing… Show more Lead development of marketing strategy, communications and face to face relationships including heading the ‘Media Neutral Planning’ programme with key media influencers.Developed and deployed marketing strategy, propositions and integrated marketing communications plan.Lead the direct marketing team of consultants, executives and assistants in the provision of direct marketing consultancy including the development of customer specific strategic proposals, direct marketing audits, models, customer in-house workshops and a range of tactical support for key publishing, financial services and retail customers. Show less