With over a decade of experience in multimedia, design, and creative strategy, I am a Head of Brand and Design at BOGO Beverages, a startup that offers innovative and healthy drinks for the Nigerian market. I lead a team of talented designers and creatives who work across digital, experiential, production, and entertainment platforms to deliver engaging and memorable brand experiences for our customers and partners.I am passionate about creating user-centric experiences, building brand identities and platforms, and developing communication campaigns and products that solve problems, inspire action, and drive growth. I leverage my background in computer science, my knowledge of tech tools and platforms, and my skills in creative direction, branding, and animation to craft compelling and original stories that connect with the audience. I also enjoy facilitating workshops and training sessions to share my insights and learnings with other creative professionals and aspiring entrepreneurs.
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Creative DirectorSpice360 LimitedLagos, La, Ng -
Head Of Brand And DesignBogo Beverages May 2022 - PresentNigeria -
Founding PartnerAquilla Media Nigeria Aug 2020 - PresentNigeria
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Co-FounderTrueenvy Ng 2008 - PresentLagos, NigeriaAs a freelancer, my services have covered UI/UX designs, product design and development, presentation designs, brand identity development, logo animation, video editing, publicity material designs, corporate brochures, event montage creation, content management for shows, illustration, web content development and creative strategy.
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Creative Lead (Nigeria)Monument Distillers Nigeria Limited Aug 2021 - May 2022Lagos, NigeriaDeveloped, planned, execute and manage strategic marketing campaigns and promotional activities, and communications across all channels for our brands.Craft and developed brand awareness, relevant differentiation, value, accessibility and emotional connection for our brands.Developed brand’s differentiation strategy, including the setting of style guides, brand guidelines, brand vision and value proposition for our brands.Collaborated on product design and brand… Show more Developed, planned, execute and manage strategic marketing campaigns and promotional activities, and communications across all channels for our brands.Craft and developed brand awareness, relevant differentiation, value, accessibility and emotional connection for our brands.Developed brand’s differentiation strategy, including the setting of style guides, brand guidelines, brand vision and value proposition for our brands.Collaborated on product design and brand development with our global partners.Creatively managed: Four Cousins still and sparkling wines, John Bannerman Whiskey, Les Damiers, 1960 Rootz, 4Horses and a list of others. Show less -
Creative LeadLivespot Group Oct 2019 - Jul 2021Lagos, NigeriaLeading the creative department that feeds directly into digital, experiential, production, advertising and entertainment, my role has allowed me to manage and implement brand strategies by executing creative solutions distilled from consumer insights and market research. This has allowed me to develop 360 integrated activities leveraging creative platform across consumer touchpoints and develop products and experiences.I worked on brands across; Banking, Technology, RTD's, Beverage and… Show more Leading the creative department that feeds directly into digital, experiential, production, advertising and entertainment, my role has allowed me to manage and implement brand strategies by executing creative solutions distilled from consumer insights and market research. This has allowed me to develop 360 integrated activities leveraging creative platform across consumer touchpoints and develop products and experiences.I worked on brands across; Banking, Technology, RTD's, Beverage and Entertainment industries like Star Radler, Heineken, Access Bank, Microsoft, The Voice Nigeria, Uncode Africa, Born in Africa Festival and Livespot X Festival. Show less -
Assistant Creative LeadLivespot Group Feb 2019 - Oct 2019Lagos, NigeriaMy role allowed me to develop and implement proposed Brand plans for our clients based on the creative strategy and proposed engagements.Work closely with the strategy team to develop a repository of consumer understanding and Insights.Develop platforms and solutions for consumer and trade activation. -
Creative LeadThe Redwolf Company Jan 2018 - Feb 2019Lagos, NigeriaAs a second line agency business unit within the Noah’s Ark Group, RedWOI.F grew from just a unit to a business in one year. I worked closely with the Associate Business Director, Creative Director and Lead Strategist in establishing RedWOI.F as a company.Leading a team of Art Directors, Designers and Copywriters, my role allowed me to leverage market insights to develop innovative digital experiences, creative solutions that became active touchpoints that consumers could interact with… Show more As a second line agency business unit within the Noah’s Ark Group, RedWOI.F grew from just a unit to a business in one year. I worked closely with the Associate Business Director, Creative Director and Lead Strategist in establishing RedWOI.F as a company.Leading a team of Art Directors, Designers and Copywriters, my role allowed me to leverage market insights to develop innovative digital experiences, creative solutions that became active touchpoints that consumers could interact with the brands. These exciting and insightful concepts/content was developed for some of Nigeria's top brands such as Airtel, Nokia, Three Crowns, Peak Chocolate, Mr Chef among others.My role covered ideation, market analysis from the creative standpoint, development of UI/UX for products, digital campaigns, social media marketing and creative strategy. Show less -
Lead Digital CreativeNoah'S Ark Communications Oct 2017 - Jan 2018Lagos, NigeriaThe role required me to lead and direct a team of Art Directors, Writers and Designers, ensuring delivery of insight driven creative digital content through the use of innovative tools, I was an integral part of the success of campaigns like the Nokia HMD Iconic Duo campaign, Airtel Nigeria 4G Launch Campaign and MrChef Seasoning. -
Creative LeadDijo Group Sep 2016 - Jun 2017Lagos, NigeriaI worked and managed a lean team of creatives and strategists over a period of 4 years across traditional advertising, experiential, digital marketing, multimedia and production, I developed marketing communications through an understanding of the market to create brand narratives, stories and campaigns like "Be The Hero" for Hero Lager , "Unlock Extra Cold" for Castle Lite.
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Senior Art DirectorDijo Communications Nov 2014 - Aug 2016Lagos, NigeriaOverseeing the creative process for the SABMiller within the business, I worked with a team of writers and graphics designers, developing concepts for art direction for the press, outdoor and online ads for brands like Hero Lager and Betamalt. Developed brand and corporate designs, coordinated workflow, events, experiential, digital content, creative analysis of briefs and co-ordination of brainstorm sessions. -
Art DirectorDijo Communications Mar 2013 - Oct 2014Lagos, Nigeria
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Design ConsultantHeadstart Consulting Aug 2012 - Feb 2013Lagos, NigeriaWorking closely with the brand and content strategists, I was saddled with the creation of extensive brand/company collateral, art direction for ads, both print and online, montage creation, project workflow supervision, feedback management and assessment of deliverable spanning project timelines. Working on brands like Hygeia, AIICO and helping in the building of brand identities for startups. -
Senior Graphics DesignerRude Syndrome Ent. Jun 2010 - Jul 2012NigeriaReporting directly to the Creative Director, I assisted in supervising project workflow from concept to delivery whilst managing a team of graphic designers.Also, responsible for maintaining the required standards for various types of projects. Creating brand communication materials for on online and offline mediums, visual experiences, illustrations and animations.
Rotimi Ade-Onojobi Skills
Rotimi Ade-Onojobi Education Details
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Second Class -
Orange AcademyCreative Direction -
Unaab AfriserveMicrosoft Applications & Desktop Publishing -
Abeokuta Grammar SchoolBasic Sciences -
Lawsons International Private SchoolJunior High/Intermediate/Middle School Education And Teaching
Frequently Asked Questions about Rotimi Ade-Onojobi
What company does Rotimi Ade-Onojobi work for?
Rotimi Ade-Onojobi works for Spice360 Limited
What is Rotimi Ade-Onojobi's role at the current company?
Rotimi Ade-Onojobi's current role is Creative Director.
What schools did Rotimi Ade-Onojobi attend?
Rotimi Ade-Onojobi attended Olabisi Onabanjo University(O.o.u), Orange Academy, Unaab Afriserve, Abeokuta Grammar School, Lawsons International Private School, Bschoolng.
What are some of Rotimi Ade-Onojobi's interests?
Rotimi Ade-Onojobi has interest in Economic Empowerment, Poverty Alleviation, Science And Technology, Arts And Culture, Health.
What skills is Rotimi Ade-Onojobi known for?
Rotimi Ade-Onojobi has skills like Creative Direction, Art Direction, Adobe Creative Suite, Microsoft Office, Integrated Marketing, Creative Strategy, Copywriting, Brand Development, Motion Graphics, Visual Communication, Branding And Identity, Product Design.
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