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With over 35 years of experience as a software entrepreneur and software executive, and with more than 25 years serving in c-level and executive leadership positions in entities ranging from global public software companies to small cutting-edge software startups, Rob brings exceptional technology experience combined with battle-tested wisdom. He has shipped over 30 commercial software products across 7 startups and has been involved in two IPOs, four acquisitions, and raising more than 10 rounds of VC funding. Rob has also spent years at large companies such as Microsoft, Amazon and Expedia, working to deliver cloud technologies for AWS and Azure. Rob has over 25 years in mobile & web app technologies, cross-cloud architecture, open-source initiatives, e-commerce platforms, cybersecurity and very high-scale transactional & payment systems. He has led corporate-wide digital transformations and over 200% YoY growth in organization headcount. Rob has been responsible for multi-billion dollar ARR and 35.5% YoY growth of large-scale revenue streams.Executive Leadership in Technology [25+ years] Team sizes from 20 to over 400 engineers employing 96%+ WHI (Worked Health/Happiness Index) leading with Model, Coach, Care and team mentorship. 35.5%+ YoY revenue growth. Industry-leading retention.Amazon AWS Cloud Stack [15+ years] (Worked at AWS as a Leader/Innovator) EKS, Lambda, API Gateway, Cognito, DynamoDB, ElasticSearch, Elasticache, RDS, EC2, S3, ECR, Cloud Formation, AWS SDK & CLI, AWS CI/CD & DevOps.Microsoft Azure Cloud Stack [15+ years] (AppServices, Cloud Services, Storage, Media Services, VMs, SQL Azure, Cosmos DB, DocumentDB, Azure Functions, Data Lake, CDN, etc.)The Microsoft Technology Stack [30+ years] (.NET 4.5+, .NET Core through 7.0+, C#, ASP.NET, MVC, SQL, TFS, EF, Azure, ODATA, WPF, WCF, WIF, LINQ, IIS, ADFS)RESTful API Design & Development [12+ years] (API-Driven Development, Extensive API design via Swagger 3.x/OAS, GraphQL, swagger-codegen, API Gateway, Kong, APIM, APIG)The Java Technology Stack & OSS [30+ years] AI/ML [20+ years] (Beginning with NeuronData in the 1990s for big-pharma, worked with Microsoft Azure AI platform, OpenAI SDK & APIs, Google AI & Gemini APIs and Amazon’s AWS Bedrock API layer (Foundational and LLM offerings including Titan, Llama and Bedrock) to enhance the customer experience, digitally transform product offerings and features while leveraging new revenue opportunities with Product and c-level.
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Co-Founder And CtoZaon LabsRedmond, Wa, Us
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Retired And/Or Future Stealth-Mode StartupsSelf-Employed Aug 2024 - Present
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LeadershipAmazon Web Services (Aws) Jul 2022 - Aug 2024Seattle, Wa, UsWith a focus on customer obsession and technical excellence, Rob led engineering, architecture and high-availability service delivery operations including five teams (55+ SDEs) for the critical Control Plane and Cluster Management at EKS (Elastic Kubernetes Service) within Amazon Web Services (AWS) -
Chief Software ArchitectCalamu Technologies Mar 2021 - Jul 2022Clinton, Nj , UsEveryday, data is stolen and held for ransom to devastating effect. The same mountain of IP and PII that makes business possible also threatens to damage it beyond repair. It’s clear that traditional data security has become outmatched.Calamu was founded by cybersecurity experts to solve this worsening problem. Years of R&D led to a breakthrough, a next-gen resilience technology so superior that ransomware becomes obsolete. Even if an attacker gets past your perimeter, with Calamu they get nothing of value–and your data remains safe and accessible, with zero downtime. -
Principal Software Engineering ManagerMicrosoft Mar 2019 - Mar 2021Redmond, Washington, UsAs an Engineering Leader in the Microsoft Teams for Android product, Rob led mobile product releases, new feature development, and engineering process refinements in Microsoft's wildly popular Teams application. Microsoft Teams has grown to nearly 250 million active monthly users. -
Principal Architect - AwsExpedia Group Jan 2014 - Mar 2019Seattle, Wa, UsOne of a very few to hold the coveted Principal Architect role within Expedia's 15,000+ employees. Oversaw architecture for Payments, Orders, Transactions, Tax, and migration to AWS. Worked to develop and employ strategies to adapt the growing complexity of Expedia's SOA-based patterns to a native-cloud model, increasing business agility and improve overall resiliency and very high-scale transactional throughput for booking and ecommerce. Worked across engineering, operations, security, finance, and executive leadership. Worked closely to lead a cloud-migration architectural strategy and an automated CI/CD pipeline for Docker and AWS. Worked on real-time and near-real-time processing architectures and patterns to bring actionable insights from booking platforms to sub-second response times. Led architecture reform for increased reusability, more flexible deployment, increased performance, and reduced via AWS. Worked to productize our API and endpoint landscape for affiliates and internal organizations. Worked closely with the CTO to define and build a technology roadmap 1-2 years out. -
Principal - Azure & CloudMicrosoft Feb 2011 - Jan 2014Redmond, Washington, UsWorked on and helped ship Azure, SQL Azure, SQL Server 2012, Virtual Machine Manager 2012 SP1 and R2, and Windows Server 2012 R2. Worked on next-generation Azure Cloud technologies. Worked to bring great developer experiences and seamless end-to-end user experiences to Microsoft's Azure cloud strategy and offerings. Also led efforts for experiences within the Business Intelligence / BI space and Big Data / Hadoop. Worked to drive improvements in Azure and improve Microsoft's overall public image surrounding their Azure cloud offerings. Created and led a large team at Microsoft to define, design, and implement next-generation product using modern web technologies such as MVC / MVVM, JQuery, Knockout.js, and TypeScript / JavaScript against ODATA REST-based endpoints.
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Chief Technology OfficerRocket Power Software Mar 2008 - Feb 2011UsSpecialized in full-stack development for launching startups. Developed web and mobile applications including Angular and Typescript, Swift, and Android Java backed to RESTful APIs in AWS and Azure. Developed backends in AWS using Java 8, Swagger/OAS, API Gateway, Lambda, ECS, Docker, DynamoDB, DAX, Elasticsearch, Cognito, and more.Delivered solutions in banking/finance, mobility, and the public sector to a variety of customers. Served as the principal architect for redesigning the security and payment handling portions of a major US bank's next-generation software platform based on Federated Identity, SAML 2.0, and using SOLID design principles for highly testable loosely-coupled services and mobile applications. Designed, architected, and implemented a cloud-based payment gateway distribution system for a start-up in the Seattle area. The system provided reliable, scalable payments to partner banking and financial institutions via a customizable rules-based engine and guaranteed message delivery with service resilience. Designed and implemented a private-cloud retirement benefits (401k and 403b) platform for public employees in Washington and Oregon. This platform provided Big Data predictive analytics, payment distribution, and payroll integration components across a variety of partner systems.Architected and implemented www.htc.com for HTC in a MVC pattern with a full backend administration console built in HTML5 and JQuery Mobile as a Single Page Application using Knockout.js. Served as the lead developer and architect for the website and worked with a team of 20 graphic designers for the media assets. Implemented Telligent Community for the support and forums sections. Designed, deployed, racked, and stacked the backend hardware and fabric for the system in a geo-redundant, performant, and highly scalable manner with caching through Akamai. -
Chief Technology Officer (Software)I-Mate Mar 2004 - Mar 2008UsManaged all software development, program management, IT, and software testing at i-mate and helped grow i-mate into a global publicly traded software company. Opened USA-based offices in Redmond for i-mate and created/hired software department. Recruited and staffed team and provided hands-on architecture, design, and implementation of software products for ROM inclusion on Windows Mobile devices, large scale web services for media and e-commerce, and enterprise productivity suites. Responsible for P&L for Redmond office and reported to CEO directly. Generated software for desktop and mobile remote access to streaming audio and video, as well as local file access across secure XML and web service protocols. Led architecture and implementation of eCommerce Application Store for Windows Mobile and Web. Mentored and led implementation team on a day-to-day basis providing code-reviews, revisions, and build integration. Worked with teams in Armenia, India, UK, and Dubai (United Arab Emirates) on software and services integration to i-mate brand hardware platforms. Provided skunk-works operations for new product feasibility. Contracted external test and deployment teams as needed, both locally and remotely. Led a global team of 50+ engineers across five offices.Led the initial vision, strategy, design and implementation of enterprise and consumer mobility and collaboration software including software for corporate instant messaging, presence and locale, file sharing, and remote management. Also led the design and strategy for mobile television and media streaming software. Planned and implemented a 100+ server backend infrastructure to support high availability, scalable, and redundant IT build-out in a cost effective manner serving millions of users and efficient concurrency rates.Created the software strategy and vision two years out. Work with the CFO, CEO, and Board of Directors regularly to ensure a cohesive software product vision. -
Vp Of EngineeringWildgrid 2003 - 2004Oversaw all software development activities for WildGrid. Designed market-ready applications tuned for music and media. Responsible for P&L for software group. Designed and produced demonstration software, presentations, and animations geared towards venture capital firms, customers, and mobile operators. Recruited and staffed development team and led the design and development of the software applications with a hands-on approach. Led integration efforts with partner development companies abroad including planning and scripting XML integration cases, web services, and supporting documentation. Created a grass-roots social networking system for sharing music wirelessly across mobile devices. The system allowed users to share music with their network and when the recipient purchased the music with DRM applied, the sharer was credited for future legal music purchases thus helping to turn the potentially illegal music into legal licenses.
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Director Of EngineeringAction Engine 2001 - 2003UsResponsible for all aspects of software development, test, and program management at Action Engine. Managed more than 30 full-time employees across multiple teams inside of Engineering. Led the design, development, and release of the majority of the Action Engine software product line. Oversaw the maintenance releases of existing products. Designed and developed cross-platform mobile software solutions for Symbian Series 60, PalmOS, Microsoft Windows Mobile Pocket PC and Smartphone OS. Designed server and web-based solutions for mobile operators and oversaw implementation and training of those solutions at the customer sites. Published and supported an SDK and drove developer adoption through contests, rewards, and conferences.Traveled extensively throughout Europe evangelizing current and future software products to media, analysts, strategic partners and mobile operators. Designed and presented new product strategies and software at industry trade and wireless conferences. -
Director Program ManagementHealthetech Jan 2000 - Mar 2001UsLed program management and development teams consisting of more than twenty employees to bring a new generation of products to market on Palm OS, PocketPC, Windows, and web (application services). Organized, managed, and planned the creation and growth of two R&D facilities on the west coast which support more than 35 employees. Successfully brought four major applications to completion (totaling more than 16,000 hours of effort) on schedule and on budget. Managed a budget of more than $4m annually. Led all design and development of interactive services, application services, and custom partner integrations. Led investor and strategic partner meetings evangelizing and supporting intellectual properties, business & marketing goals, and corporate vision. Led and evaluated consumer & professional usability studies for product definition, design, and prototypes. Authored contributions to a number of patents and intellectual properties. -
Lead Software EngineerSoftcare May 1998 - Jan 2000Led design and development of web-based software products and consumer oriented products. Created next-generation relational database models. Employed all business rules and encapsulated objects under COM in server environments. Aided in hiring development team, managed team members for product development, schedules and reviews. Designed and documented internal product development and testing procedures. Led the technical responses to due-diligence for mergers and acquisitions. SoftCare was successfully acquired by HealtheTech, Inc.
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Lead Software EngineerFirst Databank Jun 1993 - May 1998South San Francisco, Ca, UsLed primary efforts for software development in both California and Oregon. Brought over a dozen products and product updates to market including new lines of professional level software for the vertical market and software oriented for the consumer market. Collaborated with companies for the design and development of specialized software for kiosk-based and touch-screen operated software for marketing and promotion, and multimedia titles for the consumer market. Proposed, designed, and hired a new development group for generating Internet and intranet products for the purpose of extending First DataBank into new markets. Designed and documented a new framework for allowing an extensible means of generating dynamic web content for existing business objects. Handled project scheduling and management of development teams with regards to these product’s software development life cycles. Hired and provided annual reviews for engineers on both temporary and permanent bases. -
Lead Software EngineerN-Squared Computing Sep 1988 - Jun 1993Supervised all aspects of software development at N-Squared Inc. Responsibilities included hiring and reviews for software engineers, quality assurance technicians, and technical support personnel. Led efforts in analyzing market share and product concept viability. Regularly attended trade-shows and conferences. Met with potential customers for design and development of new software products. Designed and implemented new software products and features to allow N-Squared to move into new markets. Designed modular and component based software products to improve sales and revenue.
Rob Pledger Skills
Rob Pledger Education Details
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University Of California, BerkeleyHaas School Of Business
Frequently Asked Questions about Rob Pledger
What company does Rob Pledger work for?
Rob Pledger works for Zaon Labs
What is Rob Pledger's role at the current company?
Rob Pledger's current role is Co-founder and CTO.
What is Rob Pledger's email address?
Rob Pledger's email address is rp****@****ail.com
What is Rob Pledger's direct phone number?
Rob Pledger's direct phone number is +142544*****
What schools did Rob Pledger attend?
Rob Pledger attended University Of California, Berkeley.
What skills is Rob Pledger known for?
Rob Pledger has skills like Strategic Partnerships, Sdlc, Windows Mobile, Web Applications, Agile Methodologies, Scrum, Strategic Planning, Strategy, Mobile Applications, Xml, Web Services, Scalability.
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