Rachel Chen Email & Phone Number

California, United States

California, United States

BrightJump by ADP

Taipei

• Refined and launched a Large Language Model (LLM) for university students to access database of 10000+ research papers, resulting in a 25% improvement in sentiment analysis accuracy compared to baseline models and a 30 second waiting time improvement• Collected 14000+ datapoints and trained LLM in identifying greenwashing within environmental, social, and governance reports

• Increased user satisfaction ratings by 20% by collaborating with engineering, design, marketing, and sales teams to simplify shop creation flow through website design mockups and develop user feedback channels through creating an Issue Portal within the site• Enhanced product usability/intuition by 35% by conducting and analyzing 20+ A/B tests and implementing 2 design improvements

• Increased projected customer acquisition by 25% by managing 4 consultants in conducting user interviews on 30+ adult learners and 10+ edtech competitors, translating notes into quantitative data using regular expressions and sentiment analysis to identify user needs• Developed 5+ product feature mockups using Figma and built out comprehensive wireframe based on further user experimentation

• Increased monthly revenue growth by 30% and solidified market leadership position by conducting and translating market research analysis and competitive landscaping to be applied to engineering, sales, and operations projects in order to enter United States market• Reduced onboarding time for blue-collar workers by 15% by conducting 15+ interviews with real workers and translating needs

Five Star Notebooks• Surveyed 100+ customers and interviewed 13 respondents to extract user insights and redesigned 3 paper-covered notebooks with reusable plastic covers, evaluating each against client’s 5 criteria for improving sustainability while maintaining customer standards• Increased customer willingness to use eco-friendly notebooks by 16% by designing gamified app, projecting 507,000 kg plastic saved

Oakland, California, United States

Hidden Valley Ranch • Cross-functionally developed and pitched new global flavor dipping set product and go-to-market strategy to increase customer acquisition by 50%, which was accepted to be launched in fiscal year 2026 and projected to boost incremental profit by $20m+• Increased volume sold by 30% by creating hybrid purchasing strategy of combined shipper to boost both bottled and dry ranch sales

• Boosted operating efficiency by 50% by identifying best technology vendor management solution for contingent workforce through a cost-benefit analysis on 5 different vendors to determine decision to stay with existing vendor versus transitioning to new vendor• Cut company-wide costs by 10-30% and increased employee satisfaction by 20% based on feedback form by market sizing current and potential company costs spent on 300+ employees to develop new business model of direct employment… Show more • Boosted operating efficiency by 50% by identifying best technology vendor management solution for contingent workforce through a cost-benefit analysis on 5 different vendors to determine decision to stay with existing vendor versus transitioning to new vendor• Cut company-wide costs by 10-30% and increased employee satisfaction by 20% based on feedback form by market sizing current and potential company costs spent on 300+ employees to develop new business model of direct employment rather than contracted Show less

• Increased new clients by 20% and overall clients by 10% by analyzing aspects of 5+ audience demographics including current mindset and decision-making process for groups like millennials and blue-collar employees for NFCC to cultivate new client outreach strategy• Boosted click rate by 15% and website retention by 10% by examining current state of online advertisements using Google Analytics along with distributing and analyzing a 200+ response Qualtrics survey to strategize 3 solutions… Show more • Increased new clients by 20% and overall clients by 10% by analyzing aspects of 5+ audience demographics including current mindset and decision-making process for groups like millennials and blue-collar employees for NFCC to cultivate new client outreach strategy• Boosted click rate by 15% and website retention by 10% by examining current state of online advertisements using Google Analytics along with distributing and analyzing a 200+ response Qualtrics survey to strategize 3 solutions for funneling and converting leads Show less

Bachelor Of Science - Bs, Business Administration

Bachelor Of Arts - Ba, Computer Science, Minor In Data Science

Bachelor'S Degree, Business, Computer Science, And Data Science

Activities and Societies: Elder Welfare Mentorship (Founder & President) • Financial Education Association (President) • Berkeley ABA.

Education record

Activities and Societies: National Honor Society (President) • Leland Business Association (Vice President) • Leland Dance Team.