Regina Reker Email & Phone Number

Maintain direct ownership of 15+ brand accounts, including being main point of contact for all communications, delegating tasks across internal teams and driving strategy. Lead regular (weekly, bi-weekly, or monthly) meetings with clients as well as running larger scale review meetings such as QBRs (quarterly business reviews), planning sessions and strategic deep dive sessions. Oversee client performance and make optimizations to paid marketing campaigns. Prepare client reporting and QBRs to align Quartile’s value and client expectations. Evaluate opportunities to grow Quartile’s partnership with their customers (new channel expansion, additional budget, testing opportunities, case studies, etc.). Help build business cases for internal stakeholders on the customer side to enable them to present Quartile’s value and plans to executives and other leadership team members. Work with Strategists to oversee execution of channel strategy and tactics, ensuring alignment with the plan of action and business goals. Partner with the Implementation team to develop overarching department strategy and the setup of new clients during the onboarding process. Proficiency of the Quartile Platform Deep knowledge and continued research on marketing industry trends across all applicable mediums (i.e., Amazon, Google, Walmart, Meta, Instacart, Bing, Pinterest, and TikTok)

Louisville, Kentucky Area

• Act as the main point of contact between CafePress and the third-party Retail Channel Partner Marketplace (i.e. Amazon, Walmart, eBay, and Google), acting with high levels of integrity and intelligence at all times.• Maintain above average account health standards across Retail Channel Partners including, but not limited to, customer service performance, product policy compliance, and shipping performance.• Use strategic planning to ensure the sale and profitability of products, analyzing business developments, and monitoring market trends.• Confer with legal staff to resolve problems, such as copyright infringement or royalty sharing with outside producers or partners.• Recommend modifications to products, packaging, production processes, or other characteristics to improve the overall customer experience and maximize customer retention.• Provide consistent communication to key Channel Stakeholders regarding account health, commitments, and needs.

• Serve as a liaison between CafePress and the assigned channel distributor (Amazon, Walmart, eBay, Rakuten, and Google), interacting with client representation at all levels. • Proven ability to establish strong relationships and trust• Propose and assist with implementation of program and pricing modifications based on performance analysis and client input.• Identify and prioritize new revenue potential, work cross-functionally with other departments to develop and drive sales strategies and close opportunities.• Identify risks in plan, anticipate problems and proactively create solutions.

Louisville, Kentucky Area

• Interpreting data, analyzing results using statistical techniques, and providing ongoing reports• Developing and implementing analytics dashboards that meet present and on-going business goals for our clients• Analyze media marketing campaigns (traditional and digital media) to identify key trends and campaign effectiveness• Perform queries in software such as Domo, Google AdWords, Google Analytics, Excel, BigQuery, etc.• Execute routine quality assurance to ensure data integrity• Assist team members on effective and efficient ways to organize / analyze data• Design / Implement / Improve business processes with internal teams and clients

Louisville, Kentucky Area

• Set digital / traditional marketing strategies using all necessary tools (e.g. website, emails, social media and blogs)• Research products, services, and current strategies to identify new opportunities• Analyze web traffic metrics and suggest solutions to boost web presence• Monitor SEO/SEM, media marketing, and sales performance metrics to forecast trends• Establish best practices in digital marketing• Stay up-to-date with digital technologies developments

• Developing and maintaining a strong client bond through honest, clear and substantive communication• Demonstrating expertise in retail media, print media, and email marketing• Managing multiple projects at one time• Monitoring client state-of-mind on each project• Quickly identifying and resolving issues

Assistant Account Executive working on the Galen College of Nursing account.

Job duties involved seeking out candidates to interview, conducting interviews via face-to-face, telephone, or email, and writting relevant content based on the interview conducted.

• Assisted with the Community Health Systems (CHS) account, to help ensure goals and objectives were met daily.• Created quarterly summaries, incorporating marketing analysis data, thumbnails and flowcharts, to be presented to client. • Uploaded 18,000 creative ads to Cre8Central – the client ad portal developed for CHS.• Added nearly 90,000 keywords and healthcare terms to optimize template ad searches for future campaigns.• Gained a foundation in the process and execution of advertising, with a focus on client blueprints and graphic standards.• Acquired an understanding for the layout of advertisements, including balance, proportion and the rhythm of eye movement.• Developed an understanding of healthcare advertising, focusing on areas such as ER, cardiac, physician, surgery, and bariatrics.

• Assigned stories by the Editor In Chief of the Louisville Cardinal.• Wrote supporting stories to social and news events covered. • Post News and Features stories online to the Louisville Cardinal website in a proficient and accurate manner.• Provided timely, newsworthy updates on Twitter and Facebook, while increasing engagement and driving people to view full coverage stories.

• Edited videos in Final Cut Pro X, and posted on Corey Taylor’s YouTube channel.• Developed and executed social media, including Facebook, Twitter, Instagram, and YouTube.• Organized and created email campaigns via Constant Contact to over 1,000 general customers.• Created and maintained customer records, containing sensitive and confidential information.