Rosemarie Santorelli Email & Phone Number

Denver Metropolitan Area

Sitting within the Global Sales Enablement team, the Art Director is responsible for the visual style and design in all creative mediums related to education and learning experience. They create the overall design and guide others who use or develop artwork and layouts on the team. The Art Director will help Xero and our sales teams be more knowledgeable.

Denver Metropolitan Area

• Design and maintain engaging learning experiences using a variety of delivery methods, digital publishing tools, technologies and techniques including multimedia and interactive elements, created within Xero guidelines.
• Develop written content for training programs that strategically align with learner needs and goals of the business with a human-centered design approach.
• Identify training needs through solution-oriented scoping, often working closely with Product… Show more
• Identify training needs through solution-oriented scoping, often working closely with Product Stakeholders and SMEs across regions to gather and validate information for accuracy and relevancy.
• Manage relationship with a third-party vendor, setting clear project goals and expectations, communicating course briefs and providing direction, as needed.
• Led design strategy and production for a scalable sales playbook, leveraging creative thinking to provide a simple solution for Sales Directors who own a variety of Sales Verticals—linked directly to FY22 strategic.

• Spearheaded multiple human-centered design initiatives across a variety of B2C platforms reaching millions of subscribers via YouTube and MyDish.com.
• Conceptualized and executed a new visual identity and content structure for video tutorials, designed to solve problems succinctly, foster brand loyalty and maintain relevancy on multiple platforms.
• Built a high-fidelity, interactive user interface (UI) prototype, working closely with Product Development.
• Collaborated… Show more
• Collaborated on user experience (UX) research with project stakeholders and project managers to empathize with and define customer’s needs.
• Created storyboards, user-personas, and ideated solution-oriented deliverables via sitemaps and wireframes for a new application.

• Conceptualized and developed visually engaging communications in an extremely fast paced environment for corporate education initiatives reaching thousands.
• Directed, filmed and edited high-quality video deliverables featuring C-level execs.
• Produced and managed lifecycle of stylized animations for digital signage via FWI’s Content Management System.
• Corporate collateral pieces, logos, posters, presentations, guidebooks and more.
• Led development of LOB… Show more
• Led development of LOB presentation to new board-members via directive of EVP.

Remote

• Produced variety of visual design projects for multiple B2C eLearning initiatives and Instructor-Led Trainings for a world-wide audience.
• Collaborated closely with Instructional Designers and Subject Matter Experts to interpret results of needs assessments and determine effective eLearning solutions.
• Helped to create, deploy and maintain eLearning modules including video walkthroughs, demo guides and PowerPoints in a deadline-driven environment.
• Served as a Learning… Show more
• Served as a Learning Management System admin for course implementation, user-management and troubleshooting support. Show less