Robert Chapklin, Jr Email & Phone Number

Nanuet, NY, US

New York, United States

Supporting The Walt Disney Company’s ESPN/Sports business, with a primary focus on managing analysis and reporting to company stakeholders covering the NHL, Golf, and Fantasy

• Professional Trainings, Seminars and Initiatives:
• Udemy Certificate of Completion – The Complete SQL Bootcamp 2022Description:
• Led insights and analytics for all Food Brands including Harry & David, Cheryl’s, The Popcorn Factory, 1-800-Baskets, Simply Chocolate, Wolferman’s, StockYards and Vital Choice, and managed all requests from.
• Created, distributed and presented daily, weekly and week-to-date performance reports and dashboards using Datastudio and Tableau, provided results and analysis for A/B testing using Optimize and Qubit, and created.
• Spearheaded all Qualtrics projects utilized to survey users and deploy web-site intercepts across the enterprise, as well as created and updated the Enterprise Dashboard utilized for NPS tracking and user insights.

New York

• Professional Trainings, Seminars and Initiatives:
• Adobe Summit Training – Digital Experience Conference
• Adobe Summit Training – New York Conference
• ANA Business Marketing Training - Essentials of Public Speaking Workshop
• ANA Business Marketing Training - Presentation Writing to Convey, Compel, and ConvinceDescription:
• Oversaw in-depth analysis and reporting on all digital platforms including website, mobile apps, and social media channels. Experienced using multiple digital research and social listening tools such as Adobe.

Greater New York City Area

• Professional Trainings, Seminars and Initiatives:
• Decker Communications, New York, New York | Communicate to Influence Program CompletionDescription:
• Selected by the former COO to pioneer a rotational program designed to expose a candidate to all of the business initiatives occurring for each functional area under Operations, including Customer Experience.
• Working alongside senior executives and leadership across the organization to help maintain an effective cadence, and promote transparency for all major projects impacting the business.
• Responsibilities and initiatives have included, assisting with the company’s transition from Appian to 24/7 VMS, pulling data using Adobe Analytics for our Marketing Team, overseeing the implementation of the Ops.

Greater New York City Area

• Professional Trainings, Seminars and Initiatives:
• RIVA Training Institute, Rockville, MD | RIVA 201: Fundamentals of Moderating Course CompletionDescription:
• Provided insights and analytics across all departments by performing quantitative and qualitative research studies such as facilitating focus groups, ethnographies, in-person intercepts and conducting performance.
• Utilized an abundance of analytical tools and databases to build surveys and conduct brand research including Qualtrics, Scarborough, Pollstar, Nielsen, Arianna, Netbase, Comscore, Repucom, and SRi.
• Responsible for writing and deploying all ad-hoc survey requests, trackers, and web intercepts on the company's official website, as well as compiling and reporting on the data collected for key insights.

Greater New York City Area

• Created P&L spreadsheets for board members, conducted research on current and potential partners/clients, and prepared collateral for corporate events and presentations.
• Brainstormed creative ideas and constructed disparate platforms for implementation to improve corporate assets and bolster partnership offerings.

Brooklyn, NY

• Worked hand-and-hand with the Owner/CEO. Wrote and drafted press releases and media alerts for coverage on behalf of major clients such as Golden Boy Promotions, NBA All-Star Caron Butler, and boxing sensation Floyd.
• Served as a social media coordinator, prepared collateral, conducted research, and cold-called media outlets to promote and garner interests for upcoming events.
• Staffed “The One: Floyd Mayweather vs. Canelo Alvarez” 11 City Media Tour and fight week in Las Vegas, as well as other World Championship fight nights for SHOWTIME, Golden Boy Promotions, and Mayweather Promotions.

Washington D.C. Metro Area

• Professional Trainings, Seminars and Initiatives:
• 8th Annual Sports Events Marketing Experience (SEME), Washington, DCDescription:
• Assisted with grassroots marketing plans and events to maximize exposure throughout DC Metro area of the Wizards and Mystics brand
• Helped manage master calendar, prepare collateral for events, and formulate PowerPoint event recaps to be presented before the Marketing Department Executive Board
• Researched local bands, and target potential partnerships and opportunities with the local community for events

Greater New York City Area

• Coordinated online marketing and advertising campaigns to promote signed artists and their material
• Collaborated with the Communications Department on brand marketing
• Served as PR manager for aspiring independent artists

Washington D.C. Metro Area

• Helped perform market research, developed a marketing plan, created spreadsheets with MS Excel, conducted follow-up calls with customers, and facilitated inventory and shipping logistics

Washington D.C. Metro Area

• U.S. Federal Background Security Clearance
• Modified and published content on official website using Adobe Dreamweaver
• Prepared marketing strategies to build brand image such as: Posting monthly themed quotes on official Facebook page and arranging Flickr account

Suffern, NY

• Served as a student liaison and assistant orchestrator for Rockland Community College’s 50th Year Anniversary
• Developed and edited web pages for the celebration, and researched data on school history
• Innovated marketing strategies such as: “50 Fun Facts” and integrating a more efficient alumni system

Master Of Science (M.S.), Sports Business

Concentration: Marketing & Sales

Bachelor Of Science (B.S.), Business, Management, Marketing, And Related Support Services

Activities and Societies: Georgetown Aspiring Minority Business Leaders and Entrepreneurs (G.A.M.B.L.E) Sports, Georgetown Entrepreneurial.

Associates, Liberal Arts & Science-Humanities And Social Science

Activities and Societies: Outlook Student Press, Speech and Debate Team, Today’s Leadership Team, Underrepresented Transfer Students.

Science Summer Study Abroad Program

Studied 3D graphics and design, nanoscience, and cosmology, string theory and the multiverse theory.