R. Scott Evans, Phd Email and Phone Number
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Lead high-performance teams with strategic mission to translate data into revenue-generating products and insight for further monetization. Develop and mentor data scientists and engineers to build capacity for transforming run-of-the-mill business units into cutting-edge profitable enterprises.Use deep knowledge of current innovations in analytics to transform inert data assets into high-yield business opportunities. Integrate data so that value can be augmented and leveraged across organizational ecosystems to generate robust and sustainable business. Operationalize strategy by effectively translating business objectives into technical language that data scientists and engineers can understand and implement. Currently leading the development of AI pipelines driving personalization and adaptive solutions for marketing platforms and consumer wellness programs. Some of the personalization products our clients use include product recommenders, automated persona construction, campaign personalization, lead scoring, and emotional-rational state detection. I lead teams working on a wide range of data types and AI pipelines, from CRM scoring with enrichment integrations to complex audio parsing for near real-time wellness detection.
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Chief Data Scientist, VpTrilogy AnalyticsUnited States
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Chief Data Scientist / Vp Trilogy AnalyticsTrinity Broadcasting Network (Tbn) Dec 2023 - PresentTustin, Ca, UsBuilding information products that serve the media and marketing industry using AI and ML. -
Acting Cto + Svp Research ProductsWrench.Ai Jan 2021 - Jan 2024Salt Lake City, Ut, UsInvolved in production level AI development for adaptive measurement products and signal based activation programs. The primary focus is on monetizing raw unstructured data for marketing teams and agencies looking to enhance marketing performance and streamline sales processes. This involves integrating client CDP and CRM infrastructure, adtech performance feedback loops, and related 1st party and 3rd party data into learning algorithms that provide marketing and sales teams with individual level insights. These insights enable activation of highly personalized micro targeting. -
Principal ConsultantStrategy And Consulting Services Jun 2013 - Jan 2024Projects include working with the Canadian Museum for Human Rights on technology road map and visitor experience strategy; Luth Research - digital behavior tracking, market segmentation and digital customer journey research in retail sector; Together Mobile (Rivet) - development of mobile app customer engagement tools for MR industry; Hospitalist Consulting Solutions - advisory services and healthcare research..
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Svp Data Science And AnalyticsThe Engine Group Feb 2017 - Jul 2020London, GbBuilding the integration between research insights, analytics and ad-tech stacks. This means working closely with Engine sister companies to merge third party and first party data within a dynamic environment of ad exchanges and DMPs. This is driving a predictive environment that is more practical and more performance oriented than traditional market intelligence businesses. The role involved mastering the proliferation of new cost effective machine learning techniques, which enables researchers to work with growing amounts of data that were heretofore machine disabling and intellectually overwhelming. The role blurs the lines between statistician-methodologist-data scientist-developer. The ever emerging sources of digital data has challenged us to take an increasingly sophisticated examination of the relationship between online and offline behavior; and between the subjective world of perceptions and intent and the measurable way in which consumers use and interactive with the digital world. -
Vp Data Science And AnalyticsOrc International Feb 2017 - Feb 2018New York, Ny, UsWorking closely with our Engine Group sister companies to bring digital behavior to the forefront of market intelligence. Leading innovation in the application of digital technology platforms for market insights. Building advanced analytics capabilities in the research sciences group (i.e., Bayesian simulators, segmentation forecasting, digital journeys). Advancing data integration practices that combine disparate data into holistic analyses of market behavior. -
Product StrategistBazaarvoice Aug 2011 - 2013Austin, Texas, UsProvided strategic guidance on platform development in the fast moving social commerce environment. Worked closely with clients and software development teams to tap into the product experience of customers (ratings and reviews) and demonstrated how these insights impact marketing and product development decisions. Involved in technology partnerships and business development linking social commerce platforms and the MR industry.. -
Senior Thought Leader - Social MediaMicrosoft Corporation Aug 2010 - Aug 2011Redmond, Washington, UsThought leadership on social media metrics and how this relates to customer experience. Focused on the development of an enterprise strategy for analyzing unstructured social media content. Used social media analysis to understand the impact of the Windows Phone launch on customer based social media advocacy. -
Vp Senior ConsultantHarris Interactive Jan 2008 - Aug 2010Chicago, Illinois, UsStrategic consulting and market analysis in the Technology Industry Solutions Group. This is one of Harris Interactive's vertical teams, which focus on hardware, software, IT services and telecommunications. Research focus included B2C and B2B customer experience research. Pioneered the used of text analytics to map B2B customer experience narratives. Identified key leverage points missed in traditional CStat research that account executives could use to target key problem areas and enhance overall experience and retention.. -
VpGcr (Formerly A Division Of Gartner) Jun 2005 - Jan 2008Reporting directly to the CEO, managed key teams involved in MR advanced analytics, a B2B research panel and survey programming and tabulation. Additional responsibilities included product development and account development.
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Managing VpGartner 2002 - 2005Stamford, Ct, UsManaging the implementation and direction of advanced analytics in Gartner's primary research division. Responsbilities included the development and marketing of syndicated research (i.e., IT Watch), the online IT decision-maker panel and strategic account development. -
DirectorGartner 2000 - 2002Stamford, Ct, UsManaged advanced analytics teams in multiple offices.
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Senior ResearcherWpp Group (Goldfarb) 1998 - 2000London, London, GbManaged an advanced analytics team. -
Senior Research OfficerSocial Planning Council Of Ottawa-Carleton 1991 - 1994Social policy analysis, community development, program evaluation and needs assessments.
R. Scott Evans, Phd Skills
R. Scott Evans, Phd Education Details
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Carleton UniversityPolitical Science -
Mcmaster UniversityPolitical Science (Comparative & Philosophy)
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University Of AlbertaFrench
Frequently Asked Questions about R. Scott Evans, Phd
What company does R. Scott Evans, Phd work for?
R. Scott Evans, Phd works for Trilogy Analytics
What is R. Scott Evans, Phd's role at the current company?
R. Scott Evans, Phd's current role is Chief Data Scientist, VP.
What is R. Scott Evans, Phd's email address?
R. Scott Evans, Phd's email address is zi****@****ail.com
What is R. Scott Evans, Phd's direct phone number?
R. Scott Evans, Phd's direct phone number is +160945*****
What schools did R. Scott Evans, Phd attend?
R. Scott Evans, Phd attended Carleton University, Mcmaster University, University Of Alberta.
What skills is R. Scott Evans, Phd known for?
R. Scott Evans, Phd has skills like Analytics, Market Research, Segmentation, Quantitative Research, Crm, Customer Insight, Marketing Research, Strategy, Market Analysis, Qualitative Research, Competitive Analysis, Competitive Intelligence.
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