Augmented reality software company focused on industrial work instructions solutions. I oversee all FP&A activities for the U.S. operations as well as the Canadian and European operations, with additional oversight of the Company’s Israeli operations. Duties include managing all financial reporting, RevRec and invoicing, banking relations, risk management, HR and employee benefit programs, cash management, tax reporting (US and International), contract negotiation and management.

Tax CPA specializing in software start-up, real estate, trust and individual tax planning and management. My years of industry experience help me provide valuable outsourced CFO/Controller functionality to my clients as well.

Originally hired as Chief of Staff tasked with building a corporate-wide communications, planning, and development infrastructure for a consumer mobile patient assessment and management app focused on headache pain. After successfully building the infrastructure, I was asked to move to the VP of Marketing and Sales position with the task of developing and implementing a marketing and sales strategy. The go-to-market strategy covers direct-to-consumer efforts as well as strategic partnerships with Integrated Health Systems, pharmaceutical companies, and industry associations. We're bringing patients sophisticated machine learning to help predict headache and improve outcomes.

Mobile consumer food delivery app. Sold company in August 2017.

Worked on identifying and engaging potential distribution partnerships. Primary area of focus was on internet retail platform providers such as Shopify and Magento. Secondary area of focus was on email platform providers such as MailChimp. All efforts were directed in developing partnerships with brands where the Booshaka ad-targeting tool could be integrated into the partners' core product as a value-add to their customers.

As the Company's 7th employee and first sales/marketing hire, I came in to Booshaka just as social media marketing was beginning to take off. Our Top Fans Leaderboard app for Facebook pages was utilized by over 400,000 Facebook pages around the world. I built and activated the marketing/sales plan/team which quickly included Fortune 500, top entertainment, and sports organizations as clients and yielded $100k MRR within the first 18 months.A couple of years in, I recognized a shift in the marketplace which allowed us to pivot our product strategy and offer a SaaS-based Marketing Automation Platform focused on audience on-boarding. The product utilized our big-data capabilities to better target potential customers and to prevent existing customers from slipping away. We were able to secure more than 20 of the Internet Retailer Top 500 companies from around the world as clients in less than 6 months.Areas of oversight included:- Go-to-market strategic planning and analysis- Sales P&L- Pricing strategy- Sales team management- Lead generation team and vendors- Customer retention activities- Sales resources & tools- Business Development

I represented Beyond.com in the Western U.S. and Texas building a previously undeveloped territory for the cutting-edge job board network. My responsibilities included both sales and branding efforts as we worked to establish a greater presence for Beyond.com in the Western U.S. Primary targets were the Fortune 1,000 and G2K.

The CSO Group was a contract sales outsourcing group focused on representing state-of-the-art SaaS recruiting technology solutions. We successfully represented our clients for both complete sales solutions and lead generation activities which produced sales to multiple Fortune 1000 clients.

SmashFly provides a middleware SaaS solution that layers on top of any ATS system and is used to simplify, automate and harness a company’s recruitment marketing efforts from one platform.In this position, I oversaw the Company's sales and business development efforts. I was able to close multiple sales to both Fortune 1000 companies and other high profile companies throughout the U.S.

As the VP of New Business Development for this SaaS solutions provider I developed all sales opportunities with clients of numerous strategic partners as well as new customer development for eQuest's Media Division. I successfully managed a large global client base and consistently exceeded my quarterly quota.

Forged distribution agreements with over 150 job boards and multiple applicant tracking software job distribution tools.

Virtual Health Solutions (VHSI) developed one of the first SaaS decision support software applications for clinics treating chronic disease states such as: Hepatitis C, HIV, Hypertension, Hyperlipidemia, and Coumadin/Protime clinics.VHSI worked with clinics, pharmaceutical companies and health care providers to develop its best-practices decision support tools.Founded in San Jose, California, it also had offices in San Clemente, Califormia.

Responsible for developing promotional ties with all of the major pharmaceutical companies for a pioneering in-office physician treatment app. Successfully engaged every pharmaceutical manufacturer in discussions to distribute the app through their field sales groups.Also forged partnerships with multiple Independent Physician Associations.

Transitioned from AtWeb to the Netscape NetCenter sales team and then to the AOL sales team after AOL acquired Netscape.

Purchased by Netscape.