Rebecca Steadly Email & Phone Number

Greater Los Angeles Area

• Wrote, edited and reviewed press releases, fact sheets, pitches and award submissions to secure media coverage.• Served as primary client contact and managed client contracts and billing as well as project timelines and budgets.• Developed crisis management and internal communication strategies in line with client objectives.• Facilitated client interviews and meetings with key media and drafted relevant preparation material.• Executed an integrated marketing campaign for a client that incorporated media relations, event activations (organized and staffed), creative pieces, social media and digital ads. Collaborated with agency teams to create overarching client strategy and messaging. Resulted in an 8x increase in traffic to the client's website and a 26% increase in ticket bookings.• Managed internal transition with long-standing clients after senior staff departure and established process while maintaining communication and ongoing media relations efforts to overcome client concerns.

Greater Los Angeles Area

• Conducted media research and created targeted media contact database for consumer and nonprofit clients• Drafted and distributed effective pitches, press releases and media alerts to secure media coverage that met client objectives• Coordinated and participated in client calls, brainstorms, and status meetings • Prepared and communicated weekly and monthly status reports for clients that tracked press coverage and budgets• Assisted in the execution of events from conception to completion • Developed and maintained positive working relationships with clients, media and other professionals in the industry

Greater Boston Area

• Wrote feature stories for the student-run website for Boston University’s Department of Mass Communication • Covered college-wide events, alumni interviews and faculty spotlightshttp://bucommunicator.com/2016/05/bu-prssa-enriches-students-com-education/

Greater Boston Area

• Organized employee engagement event with 60+ attendees• Developed and managed media lists for Corporate Communication and Corporate Social Responsibility teams using Cision• Conducted industry and competitior research for existing and prospective clients• Analyzed data using Radian6 and mGauge• Contributed ideas during brainstorms

Boston University

• Planned and executed "The Roaring 20s," an annual fundraising event that raised over $4,000 for The Elizabeth Glaser Pediatric AIDS Foundation• Raised over $2,000 for Sharsheret Breast Cancer Organization by organizing different fundraising events on campus and campaigning for donations via e-mail• Publicized and arranged Sharsheret's "Wear Pink Day" Campaign at Boston University• Organized and coordinated various campus fundraisers and community service efforts

Greater Los Angeles Area

• Provided support with media relations, including pitching and researching• Assisted with developing, writing and distributing approved press releases• Crafted and updated comprehensive media lists • Assembled press clips into media reports