Co-Founder
CurrentSpearheaded the expansion of the Hoopbus program into Mexico, driving the love for basketball across the country.Implemented strategic partnerships with local communities to promote basketball culture and engagement.
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Ricardo Torres is listed as Brand Builder | Community Activist at HOOPBUS, based in Mexico City, Mexico, Mexico. AeroLeads shows a matched LinkedIn profile for Ricardo Torres.
Ricardo Torres previously worked as Co-Founder at Hoopbus and Founder & CEO at ɘleva.. Ricardo Torres holds Certificate, Pos Marketing from San Diego State University.
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At the helm of eleva., our team has revolutionized community development through sports, fundamentally reshaping how brands interact with and empower local cultures. Our innovative approach, has solidified our position as a beacon of social responsibility and cultural empowerment.Leveraging a robust background in marketing communications and event management, we've crafted transformative initiatives with major brands, enhancing their presence and fostering deep community connections.
Listed skills include Merchandising, Sports Marketing, Public Relations, Marketing Strategy, and 18 others.
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Mexico City, Mexico
Spearheaded the expansion of the Hoopbus program into Mexico, driving the love for basketball across the country.Implemented strategic partnerships with local communities to promote basketball culture and engagement.
Mexico City, Mexico
Developed together with global brands and mentors, the first holistic basketball camp in Mexico to help provide the right tools and education for the next generation.Co-created Innvictus' Social Responsibility vertical "Legado Innvictus"Created YouTube docuseries focused on empowering mexican culture through sportsSuccessfully renovated +40 playgrounds to.
Mexico
Developed Marketing plan and strategy for México, Colombia and PanamáSuccessfully created “Day of the dead” Global Campaign within a short period of timeCreated product training focal points for partners to push new productsCoordinated brand initiatives with partners and retailers in the region.
Mexico City Area, Mexico
Responsible of creation, planning and execution of Reed’s first Sports and Fitness Festival / brand in MexicoSuccesfully launched the first b2b / b2c tradeshow for Reed MexicoResponsible of all marketing strategy, digital campaigns, P&L managment,influencer marketing, OOH, asset managment and content creationWorked and collaborated with +30 top athletes in.
Mexico City, Mexico
Launched first event powered by FIBO Global in LATAMReadapted and reimagined FIBO's concept for local MarketNegotiated global partnerships with brands and assets to participate in multiple events under FIBO's umbrella
Mexico City Area, Mexico
Won awards for Teamwork, Unity and Passion within the company.Planned, coordinated and hosted events with global athletes and superstars(Michael Phelps, Ray Lewis and Jordan Spieth)Developed UA (Mexico) Culture Team (Wellness and Social Responsibility program). Worked in collaboration UA Global Teams for campaigns, product launches,events, product training.
Hillsborough, North Carolina
Executed +20 succesfull events nationwide throughout the year Coordinated Grassroots Program for events all-across the USBroke sales records of the last five years on three of our eventsResponsible for proper execution of branding, promo and retail activations for Soccer.com, Lacrosse.com & WorldRugbyShop.com
Mexico City
Executed promo campaigns for all of adidas partnersCreated sales incentives for client’s sales repsLooked over national ISC campaignsCreated activations to push brand products in shopping malls and POS nationwideCoordinated marketing agencies to execute display, BTL, PR, sales promoter initiatives
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Ricardo Torres works for HOOPBUS.
Ricardo Torres is listed as Brand Builder | Community Activist at HOOPBUS.
Ricardo Torres is based in Mexico City, Mexico, Mexico while working with HOOPBUS.
Ricardo Torres has worked for Hoopbus, ɘleva., Crep Protect, Reed Exhibitions, and Fibo Global Fitness.
You can use AeroLeads to view verified contact signals for Ricardo Torres at HOOPBUS, including work email, phone, and LinkedIn data when available.
Ricardo Torres holds Certificate, Pos Marketing from San Diego State University.
Ricardo Torres is listed with skills including Merchandising, Sports Marketing, Public Relations, Marketing Strategy, Marketing Digital, Social Media Marketing, Comunicaciones De Marketing, and Event Planning.
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