• Own the project implementation process from Discovery through Delivery for projects accounting for 73% of total revenue by carefully managing timelines, clients, and resources.• Lead a digital agency through a pandemic and a return to positive year-over-year growth by acquiring new clients, improving internal efficiency, and developing new products and offerings that represent over 50% of current revenue. • Design and implement a unique digital workplace change process leading to successful digital transformations in organizations ranging from 50 employees to 75,000 employees.• Lead client workshops on core messages, brand understanding, and workplace alignment for organizations undergoing rebranding, mergers, rapid growth, and digital transformations.• Solve client problems creatively with the digital tools, particularly Microsoft SharePoint and Teams, that they’ve already invested in, reducing costs by as much as 28%.• Cultivate and maintain strong relationships with current and former clients, ensuring strong referral network and additional opportunities.• Increase brand awareness and market share by speaking, writing, and leveraging social media on the topics of nonprofit and social impact strategy, the modern workplace, and digital strategy resulting in strong growth in both digital workplace and nonprofit clients.

• Advise early-stage startups on defining and describing key offerings leading to increased funding.• Increase student engagement in higher education programs resulting in doubling the number of students involved.• Lead nonprofit digital transformations to standardize digital workplaces that align employees and save thousands of dollars.• Build and execute digital messaging strategies that set the foundation for rebranding efforts, website builds, campaigns, and mergers and transitions.• Design and create websites that promote results in higher rates of engagement and strengthen brand awareness among target audiences.Please visit http://RTFConsulting.co for a description of my services.

At Expeditionary Learning, I built, launched and managed a large (22K+ pages) Drupal-based website featuring both free and subscription content that provides educators nationwide with compelling content and a suite of digital tools to facilitate improved teaching and learning. In collaboration with others, I helped create the strategic plan for digital tool suite rollout targeted to over 5,000 educators that drove an 80% conversion on account registrations. I crafted a robust communications strategy incorporating social media and other content initiatives to achieve a 3,000% increase in social media followers and developed and managed $250K of departmental and project budgets, always remaining within fiscal parameters.Other duties included driving the company’s e-commerce efforts, triggering a 50% rise in online sales, serving as lead editor of a professional newsletter with over 10,000 subscribers, and spearheading creation of all digital media assets.

I have written three books, numerous articles, and a online city guide for National Geographic Traveler. My books include A Journey into the Trancendentalists' New England, A Journey into Ireland's Literary Revival, and Walking Boston. My list of publications include National Geographic Traveler, Skiing, Backpacker, Draft, Automotive Traveler, and AMC Outdoors among others.Samples and more information can be found at www.redroom.com/author/robert-todd-felton.

I was an English teacher, English department chair, and founding director of the Academy Writing Center.