- Playing a pivotal role in shaping the product vision and design strategy from the ground up, ensuring alignment with user needs and business goals.- Driving the design process, from initial user research and wireframing to high-fidelity prototyping and usability testing.- Establishing and maintaining a comprehensive design system to ensure consistency and scalability as the product evolves.- Collaborating closely with founding team members to iterate quickly and deliver a product that meets market demands in a fast-paced startup environment.

- Conducted user research to understand the needs and preferences of farmers.- Performed competitor analysis to identify market gaps and opportunities.- Collected user personas to represent different types of users.- Created information architecture to organize the app's content effectively.- Developed user flows to map out the steps users take to complete tasks within the app.- Designed a simplified login system to enhance user accessibility.- Created a design system to ensure consistency throughout the app's design.- Handed off all final designs to developers for implementation.

- Specialized in graphic design for gaming YouTubers, creating engaging and brand-consistent content.- Designed a variety of assets, including thumbnails, logos, banners, live stream banners, and posters, enhancing the visual appeal and professional look of clients' channels.- Collaborated with content creators to understand their brand identity and audience, delivering customized designs that aligned with their vision and boosted viewer engagement.- Managed multiple design projects simultaneously, consistently meeting deadlines and maintaining high-quality output.- Developed strong skills in visual communication, particularly in conveying the essence of gaming content through compelling designs.