▪ Development of marketing strategies for products and services▪ Marketing campaign activations for the EMEA market▪ Tracking of marketing performance and opportunities to leverage the business▪ Establishment of strong relationships with key partners, sponsors, and media outlets▪ Organization and execution of Trade Marketing initiatives and Events, including industry conferences and product launches▪ Development and implementation of CRM strategies for both B2B and B2C… Show more ▪ Development of marketing strategies for products and services▪ Marketing campaign activations for the EMEA market▪ Tracking of marketing performance and opportunities to leverage the business▪ Establishment of strong relationships with key partners, sponsors, and media outlets▪ Organization and execution of Trade Marketing initiatives and Events, including industry conferences and product launches▪ Development and implementation of CRM strategies for both B2B and B2C segments, optimizing customer engagement and retention Show less

▪ Media campaigns management (Meta Ads, Google Ads);▪ E-mail Marketing (Mailchimp);▪ SEO optimization;▪ Communication strategy for CUF Northern Cluster (Hospital CUF Porto, Instituto CUF Porto, Hospital CUF Coimbra, Hospital CUF Viseu, Clínica CUF S. João da Madeira);▪ Communication strategy for special projects (My CUF App, Cuidados Domiciliários, COVID-19);▪ Content creation for CUF.pt website;

▪ Multimedia campaign campaigns management;▪ CRM plan management and implementation; ▪ KPI follow up and analysis;▪ Social media management and content creation;▪ Responsible for all promotional content planification and execution;▪ Supplier and agency management;▪ Support to event management;▪ Reporting;

▪ Support to project management using AGILE approach;▪ Support to the development of Farmácias Portuguesas eCommerce plataforms;▪ Development of functional requirements for applications and websites, and testing;▪ Strategy and communication plan for "Loures Tem+ Saúde" project; ▪ Reporting, and KPI measurement and analysis;

▪ First point of contact with the player community;▪ Gameplay and technical support using Helpshift™ - mobile CRM; ▪ Trends and results reporting;