Ruben Lira Email & Phone Number

- Curate niche playlists and music placements for brands - Nike, Vans, The North Face, MCM, and other notable brands- assist with clearance and pitching music for various music placements in all forms of media (background, digital media, commercials)- Manage all aspects of client relationship which includes negotiating, music strategy development, and marketing strategy overviews (which includes narrowing the demographic, expanding brand awareness, pitching artists, manage the timeline for music clearance for special projects)- Assist with artist discovery and expanding clients' music pallets

Greater Seattle Area

- Artist development and consultations- Marketing Research - the use of business analytics to discover trends not seen- Sync agent - Pitch and place sync for clients - Assist with music license procurement and clearance for various media outlets (copyright, neighbor rights, song clearance and photo assets)- Narrowing key objectives and managing all aspects of various creative projects- Digital marketing - crafting niche strategies for creative ideas and managing the overall digital creative strategy- Marketing consultant for various creative companies - music, art, non-profits, music festivals, etc...Feel free to reach out. I am always interested in new opportunities. I love to assist others whoare like-minded and driven.

Greater Seattle Area

* Reviewed albums, shows, festivals (nation-wide) and playlists* Curated and shared favorite artists from the year and top 10 albums* Wrote thought provoking Instagram posts and articles noting trends in the industry* Took and edited multiple photos with Adobe Photoshop.* Edited multiple writers work for correct and cohesive writing style.

Greater Seattle Area

- Curate music for multiple brands, companies, and entertainment sectors: Nike, The North Face, Bath and Body Works, TED Talks, MCM, Westfield, Anthropology - Manage multiple clients and projects across multiple sectors. This includes assisting in developing strategies to achieve success and complete projects within the deadline. (which include APAC, and other international regions)- Artist discovery, music edits, and assist in the procurement of license opportunities for artists and record labels-sync admin, clearance and discovery.-Assist with developing analytical approaches for music discovery with the use of a variety of analytical tools-tableau, python, and sql.- Connecting Artists with brands both nationally and internationally- Curated multiple playlists for niche genres and assisted with artist recommendations to expand the music palate for others- Conducted multiple music research projects in order to stay current on music trends within various genres (national and international music trends)- Championed new artists with various genres for placement with accounts who wanted a niche sound - less mainstream - Create customizable playlists for brands in both Apple music for business and core software- Create ways to enhance both artists and brands

Greater Seattle Area

* Worked with a variety of artists on multiple projects which include working the entire album or singles lifecycle * Located and processed multiple music license opportunities.* Assisted with the press outreach, which includes drafting multiple email templates and coordinating outreach to multiple outlets for press campaigns.* Negotiated with multiple personalities and managed multiple client relationships.* Used multiple marketing tools such as Google Analytics, Keyword search, A/B testing and SEO technique.* Collaborated with artists on various projects which include campaign rollout, post-release momentum, goals, visual artwork, and tour projection* Created content for multiple social media platforms and blogs.* Managed multiple album campaigns and developed multiple marketing campaigns within the local community.* Managed multiple databases and catalogs.* Curated music multiple music playlists for music exposure* Monitored online trends and adapted smoothly to these trends.* Primary contact for artist and management on projects and future deals

Seattle, Washington, United States

* Managed multiple events which includes guest count and made sure everything went smoothly.* Managed the finances for the events and made sure every detail was in place.* Managed setup and take down procedures for all events.* Managed and trained multiple representatives and interns. * Negotiated with multiple artists and consumers to make sure everything was communicated properly.* Tracked expense through Google docs.

Seattle, Wa

- Seattle marketing coordinator for music industry event- Managed street team and interns- Implemented marketing strategies with local communities- Assisted with marketing development and event organizing

Greater Seattle Area

- assisted with marketing which included updates to websites, social media, blogs, and development of marketing strategies- Created a more efficient way to receive feedback on artists- Analyzed customer data and patterns- assisted with productions,and band management

Master Of Business Administration (M.B.A.), Marketing And Business Analytics

MBA with a duel focus in marketing and business analytics. With a variety of classes ranging from marketing research to digital marketing.

Music Industry, Music, Graduated

Activities and Societies: President of Music Industry Club 2010 Vice President of the Music Industry Club 2012 Grammy U Member 2007.