Ruben Toral (Aka Medeguy) work email
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Ruben Toral (Aka Medeguy) personal email
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Ruben Toral specializes in branding, marketing and business strategy for healthcare, medical tourism and wellness based businesses.With over 25 years of experience in the global healthcare industry, Ruben has built businesses, brands, and doctor networks in Asia, Latin America and North America. Formerly Group Marketing Director for Bumrungrad International Hospital in Bangkok, Thailand, Ruben was the driving force behind the hospital's medical tourism success and is widely credited for positioning Bumrungrad as the icon for the medical tourism industry.Ruben works with hospitals, clinics, wellness resorts, hotels, investors and tourism promotion boards around the world on branding, marketing and medical tourism. An accomplished speaker and writer, Ruben's insights have appeared in business publications (Fast Company, Business Week, Modern Healthcare, Financial Times) in books (Aerotropolis: How We Will Live Next) and blogs (Medeguy, International Medical Travel Journal). Ruben holds current and past advisory positions with TVM Capital (Healthcare) and the Joint Commission International Task Force on Globalization, and is the past President of the International Medical Travel Association.Specialties: Healthcare and wellness, business strategy, branding and marketing, doctor marketing, international patient management programs, patient acquisition and retention.
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PrincipalIntermedika ConsultingBangkok, Th -
Director Healthcare + WellnessQuo Jan 2023 - PresentQUO is strategy-led, creative branding agency specializing in four verticals: hospitality, healthcare, tourism and advocacy. I am responsible for building the agency's healthcare and wellness vertical which involves developing branding solutions for hospitals, clinics, hospitality companies, investors, and tourism promotion boards. QUO has over 25 years of experience working with leading hospitality and tourism brands, and I bring over 25 years experience working in healthcare and wellness. Together, we offer our clients a unique value proposition -- branding that differentiates, builds trust and creates value. -
PrincipalIntermedika Consulting Jun 2012 - Apr 2023Intermedika provides advisory services to healthcare and hospitality companies around the world. We specialize in business strategy, business process improvement and developing innovative solutions that drive growth and profitability. Our team is comprised of C-level management, marketing and information technology professionals with a proven track record of building, operating, and branding healthcare and hospitality assets around the world.Intermedika’s principals are the business and brand architects that transformed Bumrungrad International Hospital from a 250-bed general hospital in Bangkok, Thailand into one of Asia’s premier hospitals and the world’s leading medical travel destination. Our work has been featured in the Economist, NY Times, 60 Minutes, Businessweek and Fast Company.We have decades of experience designing, commissioning, operating, marketing and branding private hospitals, clinics and academic medical centers in the USA, Middle East, Latin America and Asia. Our team is comprised of seasoned professionals specializing in strategy, finance, business analysis, facility design, clinical operations, marketing and branding, and information technology for healthcare.Intermedika has worked on over 90 different healthcare related projects and assignments for some of the biggest names in healthcare, investing, hospitality and medical tourism. Our services reflect the needs and priorities of investors, owners and operators that need help optimizing their business and brands. -
Strategic AdvisorThanyapura Health & Sports Resort Feb 2020 - May 2021SingaporeThanyapura World is a Singapore based company specializing in developing resort properties and urban retreats throughout Asia Pacific. The company designs, develops and operates resorts and facilities that combine hospitality, health and sport with the goal of helping people transform their lifestyles so the lead healthier, happier lives. -
Vice President Of Business DevelopmentThanyapura Health & Sports Resort Jan 2019 - Feb 2020Phuket, ThailandThanyapura Sports and Health Resort is Asia’s premier healthy holiday destination. The mission is to help people of all ages live happy, healthy and active lives through sport and wellness. Our goal is to help you optimize your life.Thanyapura's sports training programs focus on improving performance and developing skills. The world-class sports facilities attract national swims teams, triathletes, weekend warriors and executives looking to regain their fitness and conditioning. The onsite integrative health clinic offers functional, rehabilitative and aesthetic medicine, and the wellness center specializes in lifestyle modification, disease prevention and executive health programs.As VP for Business Development, I am responsible for developing the Thanyapura brand and business; building new products, markets and partnerships; and expanding the business internationally. -
FounderMedeguide Jan 2009 - Dec 2013Bangkok City, ThailandMedeguide is a find-a-doctor search platform designed to help doctors connect to patients online. Medeguide serves as both a marketing platform for doctors to gain more exposure for their practice and services, and a search platform where patients can search, find and connect with doctors around the world based on specialty, conditions, treatment, and hospital. -
Marketing DirectorBumrungrad International Hospital Jan 2001 - Nov 2007Bangkok Metropolitan Area, ThailandBumrungrad International is a 550 bed private multi-specialty hospital located in Bangkok, Thailand and a global leader in medical tourism. As Marketing Director, I was responsible for developing the hospital's international patient program, which included setting up representative offices in over 20 countries and developing the first end-to-end international patient center that managed all inbound international patient activity from initial email to discharge, orchestrating the hospital's branding and re-positioning the hospital from a general hospital in Thailand that treats international patients to an international medical center and the icon of the medical tourism industry.Highlights include:• Doubled international patient volume • Trebled international patient revenue • Positioned Bumrungrad as a the world’s leading medical tourism hospital• Conceptualized and executed end-to-end rebranding for the hospital• Managed all international marcomm and business development activities• Developed a network of over 20 international representative offices -
PartnerGlobal Lithotripsy Services Inc. 1995 - 2002Thailand, Mexico, PanamaGlobal Lithotripsy Services is a provider of lithotripsy (non invasive treatment of kidney stones) services and equipment to hospitals and urologists in Asia, Australia and Latin America. The Company was founded by Dr. William Jordan, Urologist, who pioneered mobile lithotripsy in the USA. I set up operations, sales and marketing in Thailand, Philippines, Mexico and Panama with over 100 hospitals and 700 urologists in Asia and Latin America. The business was later sold to Sodexo.
Ruben Toral (Aka Medeguy) Skills
Ruben Toral (Aka Medeguy) Education Details
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International Economics
Frequently Asked Questions about Ruben Toral (Aka Medeguy)
What company does Ruben Toral (Aka Medeguy) work for?
Ruben Toral (Aka Medeguy) works for Intermedika Consulting
What is Ruben Toral (Aka Medeguy)'s role at the current company?
Ruben Toral (Aka Medeguy)'s current role is Principal.
What is Ruben Toral (Aka Medeguy)'s email address?
Ruben Toral (Aka Medeguy)'s email address is ru****@****ura.com
What schools did Ruben Toral (Aka Medeguy) attend?
Ruben Toral (Aka Medeguy) attended University Of North Carolina At Chapel Hill, University Of North Carolina At Chapel Hill.
What skills is Ruben Toral (Aka Medeguy) known for?
Ruben Toral (Aka Medeguy) has skills like Healthcare, Online Marketing, Marketing, Strategic Planning, Business Development, Business Strategy, Business Planning, Public Relations, Marketing Strategy, Start Ups, Healthcare Consulting, Medical Tourism.
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