Rubie Le
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Rubie Le Email & Phone Number

Head of Marketing & Communication at BIDU - FASHION & BEAUTY SHOPPING APP at BIDU
Location: Da Nang City, Vietnam, Viet Nam 5 work roles 4 schools
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Role
Head of Marketing & Communication at BIDU - FASHION & BEAUTY SHOPPING APP
Location
Da Nang City, Vietnam, Viet Nam

Who is Rubie Le? Overview

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Quick answer

Rubie Le is listed as Head of Marketing & Communication at BIDU - FASHION & BEAUTY SHOPPING APP at BIDU, based in Da Nang City, Vietnam, Viet Nam. AeroLeads shows a matched LinkedIn profile for Rubie Le.

Rubie Le previously worked as Head of Marketing Communications at Bidu and Senior Marketing Specialist at Lotte Duty Free. Rubie Le holds Bachelor'S Degree, Business Administration And Management, General from University Of Pennsylvania.

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Email format at BIDU

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BIDU

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Profile bio

About Rubie Le

Head of Marketing & Communication at BIDU - Fashion & Beauty Shopping appDriving growth and engagement for a leading fashion mobile app through innovative marketing strategies, captivating content & strategic partnerships

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Rubie Le's current company

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BIDU
Bidu
Head of Marketing & Communication at BIDU - FASHION & BEAUTY SHOPPING APP
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5 roles

Rubie Le work experience

A career timeline built from the work history available for this profile.

Head Of Marketing Communications

Current

Đà Nang, Da Nang City, Vietnam

- Develop and implement comprehensive marketing strategies aligned with the company's overall business objectives.- Oversee all marketing and communication activities, including Events, social media, content marketing, public relations, press and influencer partnerships.- Create and manage engaging content across various channels, including blog posts, articles, videos, and social media posts.- Analyze marketing performance metrics and identify areas for improvement.- Manage and mentor a team of marketing and communication professionals.- Collaborate with other departments to ensure seamless integration of marketing efforts.- Build up relation with Partnerships - Stay up-to-date on industry trends and best practices.

Jan 2020 - Present

Senior Marketing Specialist

Da Nang City, Vietnam

- Event Planning and Execution: Plan, develop, and execute store-level and department-specific sales and promotional events, including product launches.- Promotional Calendar: Create and manage a yearly promotional calendar aligned with target customer demographics (Chinese, Japanese, Korean, and Vietnamese) and peak traffic periods.- Client Relations: Manage travel agents, F.I.T clients, and corporate partners in Korea to ensure strategic alignment and effective execution of promotional activities.- Business Partnership: Collaborate with store operations and other departments to drive category/department profitability.- Public Relations: Serve as the primary point of contact for media and press inquiries related to Da Nang LDFS, and plan events and promotions for clients.- Relationship Management: Maintain strong relationships with travel agents, inbound groups, and accommodations to develop strategic partnerships.Specific Responsibilities:- Contract Negotiation: Assist in negotiating contracts with travel agents and promotion companies.Sales Target Management: Manage category-specific sales targets.- Vendor Relations: Build and maintain positive relationships with vendors.- Media Relations: Handle press and media inquiries.Cross-Functional Collaboration: Partner with support teams (HR, Finance, Logistics, IT) to ensure compliance with company policies and procedures.Sales Reporting: Analyze business performance and sales generated through events and promotions.

Jan 2018 - Jan 2020

Executive Assistant To Chairman

Danang, Vietnam

Supervise all department's activity, collect information and report to Chairman; Receive, justify and solve problems from department before reporting to Chairman; Check document from other teams before sending to Chairman to get the approval;OrganizingChairman weekly and monthly schedule, meeting arrangements, keeping files orderly, documentation and archiving documents. Co-ordinate all transportation required for business and personal purposes, accompany the Chairman on business trips as necessary Coordinating company guests’ arrival and departure, organizing sightseeing, and handling hotel reservations through the travel agencies, hotel accommodations, issuing tickets, with appropriate control, filling and expense reports to finance department.Administrative duties: interdepartmental communication and reporting, preparation of outgoing documents. If and when requested , Organizing meetings, presentations &keeping meeting minutes

Sep 2016 - Nov 2017

Executive Secretary

Danang, Vietnam

- Take functional responsibilities for Director's contact (responding to external correspondence and inquiries forwarded to Director, and contact customers, …) to justify problems and solve them before reporting to Director;- Documentation process and document control; - Draft and type correspondences, general filing, collation of reports;- Draft, edit and prepare all Requests for Proposals, Presentations, and business documents- Prepare agendas for meetings, itineraries for meetings and site visits, minutes of meetings when necessary;- Maintaind daily working and appointment schedules by planning and scheduling meetings, conferences etc;- Undertake any other task to deliver the company’s objectives, which is reasonably in line with the level of the post; - Coordinate with various teams for work execution under requirement of Director;- Supervise and consult to Director about the operation of Naman retreat resort, Marketing and Product development department; - Supervise all projects of department; update status of each project to Director;- Check documents from other departments before moving to the Director for approval;- Make travel bookings & other related arrangements;- Take care of assigned administration activities;- Meet company's partner as assigned;- Make other works as assigned.

Mar 2016 - Sep 2016

Executive Assistant To The President

Ivce

Danang, Viet Nam

- Collect and analyze data related to cultural & educational issues between Vietnam - the US;- Coordinate educational and cultural projects between Vietnam and the US;- Coordinate volunteer teaching programs for American students in Vietnam- Documentation process and document control

May 2014 - Mar 2016
4 education records

Rubie Le education

Bachelor'S Degree, International Relations And Affairs

University Of Foreign Language, Da Nang University

Bachelor’S Degree, International Relations And Affairs, 8.99

University Of Foreign Languages - Da Nang University

Education record

University Of Foreign Language - Da Nang University
FAQ

Frequently asked questions about Rubie Le

Quick answers generated from the profile data available on this page.

What company does Rubie Le work for?

Rubie Le works for BIDU.

What is Rubie Le's role at BIDU?

Rubie Le is listed as Head of Marketing & Communication at BIDU - FASHION & BEAUTY SHOPPING APP at BIDU.

Where is Rubie Le based?

Rubie Le is based in Da Nang City, Vietnam, Viet Nam while working with BIDU.

What companies has Rubie Le worked for?

Rubie Le has worked for Bidu, Lotte Duty Free, Apu Educational Development Group, Empire Group Vietnam, and Ivce.

How can I contact Rubie Le?

You can use AeroLeads to view verified contact signals for Rubie Le at BIDU, including work email, phone, and LinkedIn data when available.

What schools did Rubie Le attend?

Rubie Le holds Bachelor'S Degree, Business Administration And Management, General from University Of Pennsylvania.

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