John Rubino Email & Phone Number

Greater Philadelphia Area

Account Specialists are tasked with implementing and supporting initiatives that drive brand awareness in the On-Premise. Specialists must have a passion for and expert knowledge of the On-Premise landscape, possess a deep knowledge of their respective markets and have the ability to influence consumers (LDA+) and decision makers alike. Specialists have a wide range of responsibilities relating to influencing consumers and stakeholders in order to create positive brand experiences. Specialists will be required to provide creative brand solutions to solve for accounts’ needs, leveraging outstanding relationships with key partners to drive results. The Account Specialist’s primary goal is to deliver share of performance in their account base greater than the industry and ROM.This will include:-Focusing on placing the consumer first, by developing and executing On-Premise consumer led activations curated for each account and consumer segments-Imparting brand knowledge in a tailored approach to ensure that the right brands are visible in the account – deploying the right tactic for the account -Delivering education to inspire and win share of voice amongst bartenders-Account Specialists are responsible for On-Premise execution including but not limited to the following: -Must possess in-depth understanding of On-Premise account universe in the market -Maintain positive, collaborative partnerships with client, supplier, distributor, and other stakeholders to execute business needs in market-Identify opportunities to activate brands within the portfolio-Adhere to regular account call frequency and serve as a business partner with key staff to drive brand performance-Planning meetings-Cocktail / Menu Development -Drink Features-Brand Activation-Consumer Education & Sampling-Develop and maintain meaningful relationships with gatekeepers to build brand advocacy-Educate staff on brands and resources by conducting samplings and hands-on training sessions

Greater Philadelphia Area

• Managing over 30 craft and import breweries and supplying them to the top-tier craft beer bars, restaurants, country clubs, hotels, delis and beer distributors throughout Muller’s 2nd largest territory, Montgomery County• Cultivating new relationships with accounts and maintaining existing ones through latest point of sale, brand programming and sampling of product• Coordinating with both management and supplier reps to execute unique and lucrative events for the both the supplier, and the account• Finished 2015 up 10% in total sales from the previous year

King Of Prussia, Pa

• Coordinating with marketing and special events departments to guarantee accurate execution of events • Creating, overseeing and modifying membership and Players Club accounts • Maintaining a professional and friendly rapport with all members by keeping them aware of all the amenities andpromotions the resort has to offer • Aiding casino staff in a professional manner in order to foster and promote a cooperative and harmonious workenvironment

King Of Prussia, Pa

• Ensured brand success in the on-premise market for all Constellation products in the Delaware and Chester County markets• Demonstrated successful sales tactics utilizing unique product presentations and extensive trainings • Developed strategic promotions for new and existing brands using competitive analyses and targeted marketing initiatives • Implemented extensive brand knowledge and tactics to increase sales by 35% in territory

· Amplify daily sales for numerous high traffic Premium Collection stores in Montgomery County · Handle product inquiries from consumers concerning with price range, place of origin and flavor profile · Ensure that appropriate levels of inventory for product lines are maintained and ordered · Deliver superior customer service while working with associates to promote sales

· Expanded distribution and market share for one of the largest craft breweries in the United States and have aided their production in growing over 18% since being there · Executed sales calls with an extremely diverse client list, ranging from local taverns and beer stores, to Stephen Starr and Jose Garces restaurants · Established and cultivated relationships with accounts through stout product wisdom, staff trainings, and team incentives · Educated consumers on craft beer through food & beer events, samplings, and beer schools.

· Monitored our portfolio of products and brands for Pennsylvania's 2nd largest A-B wholesaler · Performed on/off premise sales calls to further increase revenue by means of expanding distribution, draught volume, and market share · Developed relationships with customers through product samplings while also supplying them with brand and style knowledge · Sustained strong rapport with retailers with using latest brand support, point of sale, and promotional supplies

· Planned tactical marketing programs and events for such clients as HBO, Three Olives Vodka, Pernod Ricard, SAB-Miller and Majestic Wines · Devised promotional strategies for Cintron Beverage Group to assist them in capturing a share of the new and evolving energy drink market · Recruited and supervised local brand ambassadors to execute on and off-premise promotions throughout the general Philadelphia area · Observed, dictated, and forwarded results of programs to clients through inventory reports and summary of each event

Bachelors Of Science, Public Relations

Activities and Societies: Pi Kappa Phi 88.7 WSYC SUTV

Diploma, Regular/General High School/Secondary Diploma Program