Ruby Yang Email and Phone Number
Responsible for new product development, product launch execution, licensing negotiations, and BTL (POSM/gifts) promotional planning.Develop in-store merchandising initiatives to facilitate consumer purchases and enhance in-store visibility.Possess experience in marketing strategy, campaign execution, and cross-functional communication.Manage an annual budget of almost ten million, closely collaborating with business units to drive sales growth.
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Senior Trade Marketing SpecialistHunya Foods Co Ltd Apr 2024 - Present -
Trade Marketing SpecialistHunya Foods Co Ltd Mar 2022 - Apr 2024台灣 新北市1.Lead the development of the trade category plan for various channels, including CVS/PCS/EC/ GT.2.Collaborate with internal cross-functional teams and external agencies to drive business in launch/re-launch, product development, portfolio, and project management, with the aim of delivering business results.3.Build account/channel specific trade plans to align with total trade category plan to deliver category/brand objectives.4.Align brand objectives with customer/market needs. Collaborate with the sales team to ensure excellence in in-store activation.5.In charge of in-store POSM design, briefing on POSM/Activation scheme for production, and installation. -
Marketing SpecialistShin Kong Mitsukoshi Department Store May 2019 - Feb 2022台灣 高雄市1. Responsible for creating a marketing planning, identifying and analysing market trends, curating exhibitions, cross-industry alliance, CRM program.2. My strength lies in enhancing brand awareness by planning marketing strategy and conducting market visits to collect market intelligence & monitor promotion execution.3. Strong project management skills, such as time management, analytical skills, and problem-solving, gained through managing numerous projects.4. Developed various programs for increasing brand presence in market and facilitated sales. -
Digital Marketing SpecialistIntegrated Marketing Co., Ltd. Sep 2018 - May 2019Kaohsiung1. Digital marketing implementation through strategy development integrating digital resources to drive sales for E-Commerce websites across various industries. 2. Mainly responsible for setting Google Search Ads campaigns, social media campaigns (Facebook and Instagram) and affiliate marketing. 3. Tracked traffic flow and click-through data to determine most efficient messaging strategies for innovative products and services.
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BaristaStarbucks Asia Pacific Mar 2017 - Aug 2018Kaohsiung
Ruby Yang Education Details
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Information Management
Frequently Asked Questions about Ruby Yang
What company does Ruby Yang work for?
Ruby Yang works for Hunya Foods Co Ltd
What is Ruby Yang's role at the current company?
Ruby Yang's current role is Trade Marketing Specialist|Branding|Product Management.
What schools did Ruby Yang attend?
Ruby Yang attended National Kaohsiung University Of Science And Technology.
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