Ruby Gonzalez Email & Phone Number

Bogotá, Distrito Capital, Colombia

Bogotá D.C, Colombia

I lead the Distribution Center (DC) and the logistics team of H&M Colombia, guaranteeing and efficient and sustainable process, followed by the correct inventory management, until the timely distribution of the products to each one of the stores in the country, achieving outstanding results for the business.

Bogotá D.C. Area, Colombia

• I lead the import and export team of the 2nd fastest fashion brand best positioned worldwide, from more than 20 markets to Colombia. I execute successful synergy processes with strategic service providers for the.
• Develop the strategy to carry out operational and financially efficient foreign trade operations, coordinating more than 15 service providers such as freight forwarders, customs agents, Free Trade Zones, shipping.
• Keep appraise on the customs and exchange decrees that impact the business, complying with the more than 500 import processes carried out from January to December 2017.
• Evaluate the performance level of freight forwarders and customs agents through 10 KPIs, formulating alternatives for continuous improvement in operations.
• Created and implemented a labeling manual with Colombian standards, minimizing errors in product labels and improving the nationalization processes.

Bogota, Colombia

• Led the logistic and import process of agricultural bulk commodities from several countries to Colombia. Negotiated and managed contracts with service providers. Kept apprised of new import regulations and Free Trade.
• Developed an efficient import flow with a new products’ offer, contributing to reach profits of more than USD $200K in 2014.
• Evaluated and selected optimal service providers resulting in 15% of savings in final cost of products.
• Consolidated relations with 15 strategic customers through positive communication and effective operational transactions.
• Conducted audits to port and warehouses to verify proper storage conditions, inventories and security standards, minimizing the risk of inventory loss of USD $1.5K approximately per operation.
• Participated in internal audits in the Miami and Peru offices, identifying at least 8 areas of improvement in execution and sharing best practices of the Colombia office.

Bogota, Colombia

• Built and managed a team of 10 4PL customer analysts. Ran the first 4PL project for a manufacturer of cosmetics in Colombia, giving full traceability of the export process.
• Saved USD $50K monthly by analyzing and designating the most appropriate air and maritime logistics options.
• Implemented the 4PL system providing full visibility of export and import shipments, reducing time invested by 40% in this crucial task.
• Designed 15 performance indicators allowing the customer to measure the logistic chain periodically.
• Solved export issues promptly and effectively, realized cost reductions of at least USD $240K per year.

Bogota, Colombia

• Coordinated a team of 2 customer service representatives; handled the logistic chain for air and ocean shipments from USA to Central America, improving operation performance by 30%.
• Found the best logistic options via air or maritime for export shipments to Central America, achieving cost reductions for the customers in almost 20%.
• Oversaw the export documentation was complete and in accordance of US and country of destination regulations, saving at least USD $200K in storage, fines and inspections.
• Kept apprised on new export regulations in the United States.

Bogota, Colombia

• Coordinated the import process for air and maritime shipments from different countries around the world to United States, increasing the operation by 25%.
• Contacted clients, customs agents and transport companies such as airlines, shipping lines and trucking companies improving process efficiency by 30%.
• Saving at least USD $200K, through verifications that import documentation was complete and complied with US requirements and regulations.
• Kept informed about new import regulations in United States.

Bogota, Colombia

• Developed the 1st database summarizing the company’s operations, reducing by 50% the time invested by the leaders in that task.
• Analyzed the imports and exports data in order to build an easy and accurate database as a reference point for managers’ decision making process.
• Created 10 charts and 15 graphs, allowing the managers to see business performance effectively.

Master Of Business Administration (Mba)

Activities and Societies: Honors and awards: Dean's List //Graduated with Distinction and Honors

International Trade Specialist (Joint Degree With Georgetown University)

Bachelor In Foreign Language And International Business

Activities and Societies: -Universidad del Tolima's Choir -Honors and awards: Distinguised Student and Honor; Graduated 1st in class.