Liz Ruby

Liz Ruby Email and Phone Number

Advertising Copywriter, Agency Partner @
Liz Ruby's Location
Milwaukee, Wisconsin, United States, United States
Liz Ruby's Contact Details

Liz Ruby work email

Liz Ruby personal email

n/a

Liz Ruby phone numbers

About Liz Ruby

If I had to sum up my professional life in one word, it would be copywriter. But these days, people shy away from labels (unless they're designer, of course) thinking such characterizations too shallow. Too limiting. To me, however, I think my copywriter stamp is a badge of deep and varied experience. My writing career spans more than a quarter century and every media form, from print ads and brochures, to television and radio, to direct response and web. My background is equally diverse. I started on the PR side of things in Orlando; then worked as a copywriter for a San Antonio ad agency; as an in-house writer for a major insurance company; as a freelancer writer and producer; as an ACD; and most recently as a partner and copy director at my own ad agency in Milwaukee. And I have given voice to such venerable companies as Abbott Labotatories, Baxter Healthcare, CNA Insurance, M&I Bank, Radisson Hotels, Cardinal Health, Harley-Davidson, and the Wisconsin Department of Tourism, to name a few.Specialties: Jack of all trades and master of some, especially medical marketing, branding, and strategic planning.

Liz Ruby's Current Company Details
RedBrownKle Marketing Communications

Redbrownkle Marketing Communications

Advertising Copywriter, Agency Partner
Liz Ruby Work Experience Details
  • Redbrownkle Marketing Communications
    Partner, Owner
    Redbrownkle Marketing Communications Dec 1999 - Present
    Fourteen years ago I, and two of the smartest, craziest, hardworking-est, playful-est, dependable-est, surprizing-est people I know started an advertising agency. At the time, I didn't think too hard about what those things had to do with making a successful business. I simply repected their immense talent and presence . . . and had enough horse sense to know this was an opportunity to create something rare. As for me, well, you'll have to ask Kurt and Carl what they saw in this copywriter to make them want to saddle up with me. Then again, maybe you should leave well enough alone. After all, that barn door was long since opened. Let's focus, instead, on the here and now of RBK:Full-service shopStrategy + creativityB2B, B2E, B2CAcross all media formsThe super short list of clients:Abbott LaboratoriesBaxter HealthcareCardinal HealthCNA InsuranceHarley-DavidsonM&I BankMillerCoorsWisconsin Department of TourismWisconsin Housing and Economic Development Authority
  • The Gessert Group
    Copywriter
    The Gessert Group 1999 - 2001
    Age old story: Freelancer has client. Client makes offer freelancer can't refuse. That's how I came aboard TGG -- and hooked up with my future business partners.
  • Rubicomm, Ltd.
    Freelance Copywriter, Owner
    Rubicomm, Ltd. 1992 - 1999
    So what's a restless writer to do when she's been gainfully employeed at ad agencies, pr firms, and even a major corporation? She does the very thing her husband begs her not to do -- freelance!
  • Renquist Associates
    Account Executive, Copywriter
    Renquist Associates 1991 - 1992
  • Fernadez & Fields Advertising
    Copywriter, Account Exec
    Fernadez & Fields Advertising 1985 - 1988
    My first ad job and where I cut my creative teeth.
  • Kemper
    Senior Writer
    Kemper 1984 - 1988
    I confess. I led a secret life prior to becoming a writer. I was an insurance claims adjuster. Yeah, for many years I made good money at it. Made myself good and miserable, too. Suffice to say, it was no fun canvassing a neighborhood for witnesses to a hit-and-run fatality. Or telling someone I would not pay for a new bumper, only a re-chrome (boy, that's dating me!). Or looking at highway patrol photos of blood-splattered dashboards. Or groveling around a junk yard looking for an accordian that used to be a sedan (in a suit and heels, mind you) as the "proprietor" wipes his greasy hands on his greasy shirt, smiles his toothless smile, and walks his eyes up and down me whilst whispering: "I don't gots any junk yard dawgs that'll be any trouble, but I gots a man er two that'll give ya a run for yer money." Okay, so maybe I shouldn't have worn the peek-a-boo pumps that day. Anyway, I left that life behind and was making a living as a writer (first in Orlando, then San Antonio) when the opportunity arose to join the in-house marketing department of Kemper National Insurance Companies. It was the perfect chance to capitalize on my industry insider knowledge. Talk about bringing insight to the table.
  • Kenton Smith Communications
    Writer, Account Executive
    Kenton Smith Communications 1984 - 1985
    Small shop where I got to do it all (all, as in make the coffee) and where I realized for the first time in my life that people would actually PAY me to write. What a rude awakening that was. I'd been giving it away since I was six.

Liz Ruby Skills

Strategic Planning Advertising Copywriting Strategy Public Relations Account Management Marketing Communications Product Marketing Online Advertising Marketing Management Email Marketing Integrated Marketing Television Creative Direction B2b Social Media Brand Development Marketing Strategy Marketing

Liz Ruby Education Details

Frequently Asked Questions about Liz Ruby

What company does Liz Ruby work for?

Liz Ruby works for Redbrownkle Marketing Communications

What is Liz Ruby's role at the current company?

Liz Ruby's current role is Advertising Copywriter, Agency Partner.

What is Liz Ruby's email address?

Liz Ruby's email address is re****@****kle.com

What is Liz Ruby's direct phone number?

Liz Ruby's direct phone number is +141427*****

What schools did Liz Ruby attend?

Liz Ruby attended Kent State University.

What are some of Liz Ruby's interests?

Liz Ruby has interest in Entertaining But Honestly, I Fancy Myself Daisy To F, Scott's Gatsby.

What skills is Liz Ruby known for?

Liz Ruby has skills like Strategic Planning, Advertising, Copywriting, Strategy, Public Relations, Account Management, Marketing Communications, Product Marketing, Online Advertising, Marketing Management, Email Marketing, Integrated Marketing.

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