Senior Marketing Coordinator
- Participated and strategised the complete company brand overhaul and restructure, including the development and implementation of a new marketing plan- Developed and implemented customer retention, acquisition and extension strategies- Developed B2B campaign material and coordinated rebranding promotion to increase brand awareness whilst maintaining relationship with existing clients- Gained knowledge of ways to help maximise online presence through SEO practices whilst overseeing website development.- Working closely with Graphic designers to ensure brand consistency and strength in marketing collateral- Researched, targeted and won new customers to increase customer breadth and sales.- Helped to develop and implement relationship marketing strategy.- Report monthly progress to Marketing Manager to ensure company objectives were being met.