Ruchira Katkar Email and Phone Number

• Having remarkable 7+ years of IT experience in salesforce marketing cloud• Share best practices with team members to horizontal growth of the team and enhance the quality• Create Email campaigns day to day for the client across APAC, EMEA, and AMER (more than 15 countries and 6 BU’s) • Template analysis- Using BRD understand the requirements of the template and cross-check with the actual template in terms of hyperlinks, landing pages, font size and style, length of characters, images, etc. and escalate with the developments team if required • Created customer reactivation, abounded cart, and new user signup-onboarding journey in SFMC• Helped design data extensions & filtered data extensions and date extracts in the salesforce marketing cloud• Experience with AMPscript, HTML, and CSS • Having knowledge of automation studio & Journey builder also designing campaigns for emails like scheduled and user-initiated and A/B TestingCERTIFICATIONS: • Email specialist certification issued on 17th December 2022AWARD & ACHIEVEMENT: • Received employee of the year award for the year 2021 • Locked multiple eureka ideas for business process improvement

• Handling email marketing in terms of commercial and transactional along with the team• Supported Single chain, engagement activity, and webinar kind of mode to send an email• Help with personalized email, birthday offers, Lunch, promotions, offers, and discount single-chain emails• Managing procurement part for goods and services for the Nagpur region (gathering information on vendors, negotiation, contract, onboarding, payment, etc.) • Building and leading 20 members team and making internal org structure for better team output• Created and implement SOPs for all cases to smooth flow and minimize escalations • Owner of the SPARTA project (expansion team) and set up the teams, and processes to launch in Nasik, Aurangabad and Raipur, closely monitored these cities for the first 3 months• Saved ~ 100 man hours weekly by automating several reports and processes through SQL and micros and improved accuracy• Implement P2P, approval processes by using SAP tools and periodic reconciliation, and audit processes for all the inventory and achieved zero losses in it• Saved INR 1 Lakhs on monthly by implementing a refurbished process for the inventory• Gathered a vast database and pipeline of 1000+ DEs in collaboration with vendors and NGOs for urgent and festival requirements by generating QR codes

• Responsible for Build to Order (More than 1000+) and Build to Shipment (More than 400+) using Dellshare tools for more than 7 countries.• Support to downstream team like DMA, Pricing-Cost analysis, Audit and Manufacturing team for individually eye on every bundle.• Generate Negative margin report to analysis loss cost of bundles, negotiate with client and fix it.• Worked on SLA & ETA of the bundles and maintained 95% before time deliveries. • Taking information from Marketing Support team and agreeing shipment dates, producing and checking shipment reports.