Rudi Reitberg has been a graphic and product designer for over 15 years. He has worked as an art director for a record label and as a senior design consultant for a colossal fashion accessories label. After becoming disgruntled due to the amount of waste he was designing and producing for mass consumption, he returned to graduate school at the School of the Art Institute of Chicago to redirect his focus toward more humanitarian aims. Exploring the topic of Universal or Inclusive Design, Rudi has been creating designs and environments that seek to solve , to highlight and to actively engage in what it is to live with a disability and be marginalized by society. By exploring this topic Rudi is creating a dialog amongst design professionals, artists, consumers and anyone who knows of someone who has experienced living with a disability such as a friend, relative or colleague.Specialties: Universal DesignSustainable DesignIndustrial DesignProduct DesignGraphic DesignIllustration