Rudy Samuel
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Rudy Samuel Email & Phone Number

Group Chief Financial Officer at Jacanna Customs and Freight
Location: Auckland, New Zealand 10 work roles 1 school
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✓ Verified August 2026 3 data sources Profile completeness 86%

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Current company
Role
Group Chief Financial Officer
Location
Auckland, New Zealand
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Rudy Samuel is listed as Group Chief Financial Officer at Jacanna Customs and Freight, a with 8 employees, based in Auckland, New Zealand. AeroLeads shows a matched LinkedIn profile for Rudy Samuel.

Rudy Samuel previously worked as Financial Planning & Analysis Manager - Merchandise at Bunnings and Commercial & Projects Manager at Bunnings. Rudy Samuel holds Bachelor Of Business, Accounting And Business/Management from Auckland University Of Technology.

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Jacanna Customs and Freight

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About Rudy Samuel

A seasoned senior leader with 15 years of expertise in finance and business analytics, harnessing data to uncover opportunities and translating them into measurable business achievements. This experience has been acquired through positions held at DFK Oswin Griffiths, Tyco Flow Control, and, most notably, during my tenure of over a decade with Bunnings, where I contributed as part of the senior leadership team.I am a dynamic, passionate, and results-focused leader who operates at a rapid pace. My approach is rooted in insights and collaboration, with a keen ability to drive business outcomes, exemplifying my commitment to making things happen.I lead by creating an environment where individuals are empowered to be their authentic selves, learn and grow. I emphasize collaboration as the foundation for achieving common goals by harnessing the team's diverse strengths. Moreover, I set the standard by showcasing the values and behaviors I anticipate from others.

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Jacanna Customs and Freight
Jacanna Customs And Freight
Group Chief Financial Officer
Auckland, NZ
Website
Employees
8
AeroLeads page
10 roles

Rudy Samuel work experience

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Financial Planning & Analysis Manager - Merchandise

Auckland, New Zealand

Bunnings is part of the Wesfarmers Group and are a home improvement and outdoor living retailer who services trade and consumer segments with 55 retail locations around New Zealand with over 5,500 employees and a turnover of $1.8 billon. I established and led a team of nine merchandise planners who collaborated closely with buyers and category managers to achieve budgeted sales, margin, and stock turnover targets. Our responsibilities included monthly forecasting, in-depth analysis of product ranges, and the development of comprehensive five-year department development plans. I also played a crucial role in driving the financial performance of the merchandise team, focusing on sales, margin, and inventory control in line with budget and forecast goals. Additionally, I led the forecasting, budgeting, and the five-year corporate planning cycle. I maintained a CEO/CFO relationship with the Head of Merchandise to ensure the successful delivery of both operational and strategic outcomes.Achievements - established the merchandise financial planning function for NZ; reduced aged stock to lowest level since it was recorded; member of the steering committee for demand and replenishment system implementation; established return on space reporting for the ANZ business; worked collaboratively to ensure right stock, right place, right time to deliver sales through COVID-19; collaboratively and effectively safeguarded Bunnings' commitment to the lowest price promise by navigating a six-year legal battle with the Commerce Commission

Aug 2020 - Sep 2023

Commercial & Projects Manager

Auckland, New Zealand

I led a team of seven analysts, collaborating with various departments throughout the business. My responsibilities included overseeing banking accounting and cashflow forecasting for NZ. As a member of the NZ leadership team, I played a pivotal role in driving the strategic agenda, guiding the team, and serving as a gatekeeper. I also partnered with functions across operations, trade, merchandise, marketing, and visual merchandise, and was accountable for reporting, analysis, and providing valuable insights across the organization. Additionally, I acted as a conduit for finance between Australia and New Zealand, working closely with operations, merchandise, and commercial departments to develop forecasts, budgets, and a five-year corporate planning cycle. I also took the lead on important projects such as group ERP system alignment and the transition of the data warehouse from Oracle to Teradata, including reporting adjustments.Achievements - implementation of Oracle corporate systems; migrating NZ data warehouse and reporting from Oracle to Teradata; developed processes and reporting to shift Bunnings everyday lowest price position from 68% to 99%. Processes were replicated across Australian and UK businesses.

Jan 2017 - Aug 2020

Commercial Manager

Auckland, New Zealand

I established and led a team of seven analysts, fostering partnerships with various functions across the business. Serving as a conduit for finance between Australia and New Zealand, I ensured smooth financial operations across borders. I also held accountability for the development of reporting, analysis, and valuable insights across these functions. In addition, I had the role of an apprentice on the NZ leadership team, learning and contributing to the team's overall success.Achievements - Established the business analytics function to a team of seven; part of the NZ team that grew sales to $1b in 2016; developed and introduced reporting and insights across all key functions; introduced automation to remove manual work; led a cross functional team to deliver profit improvement across the network; integration of legacy systems with Oracle GL; rebuilt inventory system to daily, item and store level

Dec 2014 - Jan 2017

Merchandise Planner

Auckland, New Zealand

Business partnering with the merchandise team on forecasting, budgeting, reporting, analysis and insights.Achievements - introduced aged stock reporting; reset lowest prices processes, reporting and compliance, trade pricing project implementation

Jan 2013 - Nov 2014

Financial Accountant

Auckland, New Zealand

Tyco is a global infrastructure business with NZ manufacturing, distribution and service business units consisting of 350 staff and a turnover of approximately $110 million. My responsibility was accounting and management reporting to both head office in the US and local business unit managers for Tyco Valves & Controls, Tyco Flow Maintenance, Hygienics, Tyco Water, Aquaspec, WIG Projects and Unistrut.I handled financial accounting for seven business units, working closely with the heads of each unit to manage their P&L. I was responsible for group consolidation and reporting to the US, ensuring accurate and timely financial information. Additionally, I managed payroll and banking, forecasting and budgeting for all seven business units, which included overseeing three manufacturing sites. It was my duty to ensure that all policies and procedures were meticulously followed, including strict compliance with Sarbanes-Oxley regulations.Achievements - part of a team that implemented to ERP system changes, led and implemented payroll system change, reviewed ACC profiles with $150k in refunds back to the business, resolved several SAP implementation issues

Aug 2010 - Jan 2012

Intermediate Bas Accountant

Auckland, New Zealand

DFK Oswin Griffiths is a medium sized accounting firm with six partners and approximately 40 accounting staff servicing small to medium clients in various industries.My responsibilities encompassed a broad range of financial tasks, including the preparation of financial statements and tax returns. Preparation and filing of GST, FBT, and PAYE returns, along with annual returns. In addition, I was involved in the management of commercial properties and the preparation of NZIFRS financial statements. I frequently engaged in ad-hoc projects as needed, such as group consolidations, cashflow forecasting, and budgeting. Furthermore, I provided monthly financial reports for our investment clients, ensuring a comprehensive and well-rounded financial support service.Achievements - Assisted our team in filing 94% of tax returns for the year with the IRD. The team had not done this before.

May 2008 - Aug 2010

Office Assistant; It Helpdesk; Merchandiser

New Zealand

Dec 2001 - Aug 2006
Team & coworkers

Colleagues at Jacanna Customs and Freight

Other employees you can reach at jacanna.co.nz. View company contacts for 8 employees →

1 education record

Rudy Samuel education

FAQ

Frequently asked questions about Rudy Samuel

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What company does Rudy Samuel work for?

Rudy Samuel works for Jacanna Customs and Freight.

What is Rudy Samuel's role at Jacanna Customs and Freight?

Rudy Samuel is listed as Group Chief Financial Officer at Jacanna Customs and Freight.

Where is Rudy Samuel based?

Rudy Samuel is based in Auckland, New Zealand while working with Jacanna Customs and Freight.

What companies has Rudy Samuel worked for?

Rudy Samuel has worked for Jacanna Customs And Freight, Bunnings, Tyco Flow Control Pacific Pty Limited, Dfk Oswin Griffiths Carlton, and Marac Financial Services Ltd..

Who are Rudy Samuel's colleagues at Jacanna Customs and Freight?

Rudy Samuel's colleagues at Jacanna Customs and Freight include Liam Wellesley-Davies, Blair Cosford, Kieran Maikoo, Mitchell James, and Shona Smyth.

How can I contact Rudy Samuel?

You can use AeroLeads to view verified contact signals for Rudy Samuel at Jacanna Customs and Freight, including work email, phone, and LinkedIn data when available.

What schools did Rudy Samuel attend?

Rudy Samuel holds Bachelor Of Business, Accounting And Business/Management from Auckland University Of Technology.

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