Rui Fernandes Email & Phone Number

Lisbon Area, Portugal

• While managing FRK (ActualSales Group B2C Company), and with the cooperation of an amazing team, I've increased by more than 50% the company's results, compared with the previous record. Along this period, these have.
• Company management (finance, commercial, budget, admin, human resources), reporting directly to the executive board;
• P&L management;
• Strategic planning and implementation;
• Outlining and deploying plans and actions to support the short and long-term company strategy;
• Leading a crew of up to 20 amazing talents, including team leaders, business managers, developers and designers;

• Prospecting, negotiating and closing deals with new high potencial partners, worldwide;
• Attending the largest industry events (DMEXCO, Mobile World Congress, Affiliate Summit, etc...) for new business opportunities, reinforced business relations with current partners and a constant search for the latest.
• Identifying growth opportunities with our strategic partners to achieve maximum results;
• Managing a team of up to 8 Business Managers - monitoring team performance, setting both individual and team goals, training and guiding BMs to meet our goals;
• Supervising an investment of several millions of dollars a year on different buying models: CPA, CPC, CPM, dCPM, CPL and CPV;
• Assessing the Manager in recruiting new team members;

While keeping my responsibilities as a Business Manager, I was also asked to boost our traffic reach by identifying, approaching, negotiating and closing deals with the most relevant Affiliate Networks on the mVAS segment at the moment.

• Setting clients growth strategy and manage the day to day relationships;
• Plan and execute large scale mobile device and desktop SEM campaigns (Google Adwords search, contextual and display, Facebook and CPA partners) in 10 countries;
• Coordinating the work of talented developers and designers to reach maximum profit on the managed campaigns;
• Landing pages briefing, development and optimization.

Lisbon Area, Portugal

I took part in Paginas Amarelas move from offline to online, being one of the first members of their online team. At Paginas Amarelas I had my first hands on experience with Google Adwords, being responsible for planning, implementing, managing and optimizing dozens of SEM campaigns for our clients. After proven results, I trained new team members for.

Lisbon Area, Portugal

While finishing my degree, I had my first real job experience at Vodafone Portugal, as a marketing assistant trainee at the Global Products and Inovation Department, reporting directly to the Telemultibanco Product Manager. I provided support to the implementation of the Marketing Plan, deploied campaigns in Vodafone's website, managed the Telemultibanco.