Caroline Ruiz ✨ Email & Phone Number

Brazil

São Paulo, Brasil

LATAM Product Designer (Brazil, Mex & USA), Brastemp's Design System Quality guardian and Insurances and Services CES (quanti and quali) UX researcher at Whirlpool Brazil. Responsible for managing the brands Brastemp, Consul, Compra Certa and KitchenAid within a cross-squad, encompassing diverse projects such as Second Hand & Insurance and Services.As a UI/UX Designer, I specialize in crafting intuitive and accessible digital experiences. My approach integrates agile methodologies (scrum/kanban) with a strong focus on user-centric design, ensuring seamless interactions across all devices.Key Achievements:🔹 Digital Accessibility: Implemented WCAG standards, enhancing accessibility for users with disabilities by utilizing screen readers, optimizing color contrast, and more. Certified in Global Accessibility for Designers.🔹 Prototyping Excellence: Created low, medium, and high-fidelity prototypes using Figma, contributing to the development of robust design systems.Agile Methodologies: Leveraged Jira for efficient project management within scrum and kanban frameworks, ensuring timely delivery and continuous improvement.🔹 Comprehensive Research: Conducted extensive user interviews, A/B tests, and data analysis using Mouseflow and HotJar, driving actionable insights and optimizing user experience.🔹 Innovative Discovery: Employed diverse frameworks for product discovery and research, facilitating effective product development through flexibility and adaptability.🔹 Design Operations: Streamlined design operations, focusing on accessibility in product development, and maintaining high standards across various project formats.By integrating a deep understanding of digital accessibility with cutting-edge design practices, I deliver user experiences that are not only engaging but also inclusive.

São Paulo, Brasil

LATAM Product Designer (Brazil, Mex & USA), Brastemp's Design System Quality guardian and Insurances and Services CES (quanti and quali) UX researcher at Whirlpool Brazil. Responsible for managing the brands Brastemp, Consul, Compra Certa and KitchenAid within a cross-squad, encompassing diverse projects such as Second Hand & Insurance and Services.As a UI/UX Designer, I specialize in crafting intuitive and accessible digital experiences. My approach integrates agile methodologies (scrum/kanban) with a strong focus on user-centric design, ensuring seamless interactions across all devices.Key Achievements:🔹 Digital Accessibility: Implemented WCAG standards, enhancing accessibility for users with disabilities by utilizing screen readers, optimizing color contrast, and more. Certified in Global Accessibility for Designers.🔹 Prototyping Excellence: Created low, medium, and high-fidelity prototypes using Figma, contributing to the development of robust design systems.Agile Methodologies: Leveraged Jira for efficient project management within scrum and kanban frameworks, ensuring timely delivery and continuous improvement.🔹 Comprehensive Research: Conducted extensive user interviews, A/B tests, and data analysis using Mouseflow and HotJar, driving actionable insights and optimizing user experience.🔹 Innovative Discovery: Employed diverse frameworks for product discovery and research, facilitating effective product development through flexibility and adaptability.🔹 Design Operations: Streamlined design operations, focusing on accessibility in product development, and maintaining high standards across various project formats.By integrating a deep understanding of digital accessibility with cutting-edge design practices, I deliver user experiences that are not only engaging but also inclusive.

São Paulo, Brazil

Product Designer, Brastemp's Design System Quality guardian and Insurances and Services CES (quanti and quali) UX researcher at Whirlpool Brazil. Responsible for managing the brands Brastemp, Consul, Compra Certa and KitchenAid within a cross-squad, encompassing diverse projects such as Second Hand & Insurance and Services.As a UI/UX Designer, I specialize in crafting intuitive and accessible digital experiences. My approach integrates agile methodologies (scrum/kanban) with a strong focus on user-centric design, ensuring seamless interactions across all devices.Key Achievements:🔹 Digital Accessibility: Implemented WCAG standards, enhancing accessibility for users with disabilities by utilizing screen readers, optimizing color contrast, and more. Certified in Global Accessibility for Designers.🔹 Prototyping Excellence: Created low, medium, and high-fidelity prototypes using Figma, contributing to the development of robust design systems.Agile Methodologies: Leveraged Jira for efficient project management within scrum and kanban frameworks, ensuring timely delivery and continuous improvement.🔹 Comprehensive Research: Conducted extensive user interviews, A/B tests, and data analysis using Mouseflow and HotJar, driving actionable insights and optimizing user experience.🔹 Innovative Discovery: Employed diverse frameworks for product discovery and research, facilitating effective product development through flexibility and adaptability.🔹 Design Operations: Streamlined design operations, focusing on accessibility in product development, and maintaining high standards across various project formats.By integrating a deep understanding of digital accessibility with cutting-edge design practices, I deliver user experiences that are not only engaging but also inclusive.

São Paulo, Brasil

Product Designer jr: UI (designing interface solutions in agile methodologies - scrum/kanban, improvements and prototyping from medium to high fidelity in figma) and UX (user experience and UX Writing).- Prototyping: Figma, Design system.- Agile methodologies: Jira, scrum, kanban.- Other responsibilities/learnings: Accessibility in product development and design.

São Paulo, Brazil

Fashion Design, E-Commerce, Customer Service, sewing, online sales, fashion prints design.

São Paulo, Brazil

- Photography: Experience in photography for external/formal events, Still life, flatlays, gastronomic photography, children's parties photography, stock image, image editing. - Graphic Design: Customer Service, Visual Identity/branding/unboxing, Illustration, Fashion Design, Photography and Social Media Marketing/branding. Specialist in prints and all types of vector work; I work easily with Adobe Package in general (advanced knowledge in illustrator, photoshop, premiere, after effects), 3D software like Blender, as well as basic knowledge in webdesign (html language) and basic knowledge in app development. I also have knowledge of 2D and 3D animation, cinema, video editing and experience with professional image stock.

São Paulo, Brazil

Freelancer/temporary [remote] in PRODUCT DESIGN: UI (Design and prototyping of interfaces with vectors and illustrations) AND UX DESIGN (junior level in research and discovery). ADVANCED ADOBE PACKAGE (especially Illustrator and photoshop), Advanced FIGMA, UNITY, Adobe XD. Product Designer with experience in mobile and desktop; e-commerce, webdesign and games (in the latter, A-Z development: from interfaces to programming). Graphic design, interface design, website design and user experience design.Products developed: Freelancer as Product Designer for Whirlpool, app's design system, portfolios (intermediate portfolio, available for web platform and mobile - contact us for the link/see profile), personal and group game apps (college projects) for mobile and other platforms, prototyping/images in FIGMA or Adobe xd. 3D modeling for custom assets and Low Polys. Interviews and surveys for user experience and social network (experience in various platforms such as google analytics, various, among other social networks).Area certifications:- ADOBE XD: UI and UX- Responsiveness and user experience concepts.- Components, Layouts and UI/UX In Android Apps: Android Jetpack | Material Design | Layouts in Java and Kotlin.- Product Design by Google - Udacity (Ideation & Validation | UX and UI | Design Sprint | Key Metrics)Studying to be a Fullstack DEV (focus on front-end) and application development. Basic knowledge in the following languages: HTML, CSS, C#, Git/github. Starting in Java and Javascript.Fluent English (B2+ LEVEL), fluent Portuguese, Japanese N5~N4 (pre-intermediate), Basic Spanish.

Brasil

Urban/street fashion blogger & product reviews with national and international partnerships. Content creation, Basic HTML, Social Media (Advanced), Graphic Design, Fashion Photography, Travel Photography, Portraits, Events Reviews, Product Marketing and Promotion.

Freelancer Platinum em Design Gráfico e Ilustração

São Paulo, Brazil

Winner of the 2017's Scientific Research Awards from PUC-SP / PIBIC-CNPQ on Technology Field: Fashion in Games research.

São Paulo, Brazil

Security Area (metal detection), help for students.

Brazil

Princesa Pop game's forum moderator: forum organization, activities creation, customer service, security (filtering problematic messages).Game tester/ADM/Mod on Eldarya Game, also for Beemoov company.

São Paulo, Brazil

Cosmetics and beauty products sales, beauty advisor.

Jogos Digitais (Digital Games/ Game Design), Game Design And Digital Media

Activities and Societies: Research / scientific scholarship in the ​​Technology Field: Fashion in Games. PUC-SP/PIBIC-CNPQ | Approved.

Product Design By Google, 100% Complete

Activities and Societies: Product Design Project (soon on portfolio).Product Design by Google: Ideation & Validation | UX and UI | Design.

It Courses And Bootcamps, Ui & Ux Design., Data Science

Introduction to Programming and Computational Thinking, Introduction to Git and GitHub, Introduction to building websites with HTML5.

Adobe Xd: Ui E Ux, Graphic Design, 100% Completed.

Planning UI creation - User Interface, Digital Prototyping Fundamentals, Additional Resources for UI and UX, UI and UX for Sites and Web.

Mini Curso: Introdução Ao Design Ux/Ui, Ux/Ui Design

Pesquisa, métodos, questionários e entrevistas (UX Research). Introdução ao UI/UX, questionários, Estudo de campo, Entrevistas, métricas.

Graphic Computing, Graphic Design, Game Design, 3D Modeling And Digital Media

Advanced Adobe knowledge (Illustrator, Photoshop, After Effects, Premiere, etc), Advanced 3D Modeling, Graphic Design, Digital.

Flight Attendant, Aviation, Approved: Ready To Work.

Activities and Societies: First-Aid, jungle survival training, etiquette, professional presentation, flight services, aircraft's.

Philosophy

Ensino Médio