Exploring and developing International Business for private brands.Responsible for Strategy,Developing Sales,Marketing,Pricing,Distribution policies relating to International markets and domestic markets of UAE and Ghana.Supporting Supply Chain in developing new Products and Brands. Reporting directly to the Managing Director and Board of Directors.

Managing Principals/Manufacturers.Oman tyre Operations.Heading Global Tyre operations

Head of UAE Tyre Operations and Global Tyre Sales.

• Conceptualized & implemented effective International marketing strategies which increased the turnover by over 450% in 10 years from $9 million to $52 million• Instrumental in facilitating the entry into new brands, especially Premier Chinese Brands• Steered efforts for doubling the gross margins from 10% to 20%• Spearheaded the transition from Oman’s centric marketing strategy to a global one as well established company foot prints in over 30 countries across 3 continents• Holds the credit of turning the single brand company into a double digit brand company• Invited to the Corporate Head Office in Oman in Apr’12 for handling major Tyre Companies like Goodyear, Yokohama, Continental, etc. in addition to the global operations

Significant ContributionsDevised and implemented effective international marketing strategies which increased the Turnover by more than 450% in 10 Years from $9 Million to $52 Million.Successfully pioneered the entry into new brands especially premier Chinese Brands.Doubled Gross Margins from 10% to 20%.Initiated the move from Oman centric marketing strategy to a Global one, establishing company foot prints in more than 30 countries across 3 continents.Instrumental in turning the single brand company into a double digit brand company.

Significant ContributionsDevised and implemented effective international marketing strategies which increased the Turnover by more than 450% in 10 Years from $9 Million to $52 Million.Successfully pioneered the entry into new brands especially premier Chinese Brands.Doubled Gross Margins from 10% to 20%.Initiated the move from Oman centric marketing strategy to a Global one, establishing company foot prints in more than 30 countries across 3 continents.Instrumental in turning the single brand company into a double digit brand company.

Joined as District Sales Manager and rose to the post of Deputy General Manager – Falcon Tyres (Subsidiary)Highlights:• Oversaw the entire gamut of tasks related to material management & exports for Falcon Tyres • Effectively minimized the number of days’ receivables for OEMs like Bajaj, TVS & Hero Honda from an average of 100 days to 45 days• Instrumental in opening new export markets like Panama, Columbia, Sudan, Pakistan, etc.• Holds the credit of turning around the sales operations in Uttar Pradesh and placing it among the best performing states for Dunlop Truck Tyres in India

Significant ContributionsSuccessfully handled all responsibilities of Material Management & Exports for Falcon Tyres (a subsidiary of Dunlop) and achieved the followingBrought down the number of Days receivables for OEM's like Bajaj, TVS, Hero Honda from an average of 100 days to 45 Opened new export markets; turned around Uttar Pradesh, the largest potential state from financial indiscipline and distribution mess to the best performing states for Dunlop Truck Tyres in India.

Significant ContributionsSuccessfully handled all responsibilities of Material Management & Exports for Falcon Tyres (a subsidiary of Dunlop) and achieved the followingBrought down the number of Days receivables for OEM's like Bajaj, TVS, Hero Honda from an average of 100 days to 45 Opened new export markets; turned around Uttar Pradesh, the largest potential state from financial indiscipline and distribution mess to the best performing states for Dunlop Truck Tyres in India.