A seasoned Advertising Professional having working experience of 16+ years in managing an entire gamut of Advertising. A prominent leader skilled at overseeing in & out of Media Campaigns proficiently to drive maximum ROI at lowest cost. Adept at managing and driving Media Campaigns of Key Clients successfully in order to maintain the rapport of the advertising-related services of the organization.
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Director - Advertising & Media OperationsGc Media Pvt. Ltd. Aug 2022 - PresentIndia• Designing and implementing the entire advertising strategies in alignment with overall marketing objectives and target audience.• Emphasizing on conducting market research in order to remain aware of the ongoing trend being followed in the advertising industry.• Managing the budget allocated for completing the media advertising related activities and delivering the project under a decided and allocated timeline.• Communicating with the key clients and discussing the overall strategies being implemented in order to design the advertising campaign.• Successfully leading and managing a team of advertising professionals, including creative directors, copywriters, designers, media planners, and media marketers.• Imparting training to the other associates whenever necessary and ensuring their professional growth and enhancement in professionalism.• Managing the entire development of advertising campaigns across multiple channels, including traditional media.• Working in close coordination with media planners and buyers to develop media plans that effectively reach the target audience. -
Director- Corporate Media AccountGc Media Pvt. Ltd. Aug 2015 - Jul 2022• Monitored ongoing Advt. Campaigns of major Key accounts of the Agency like Sonalika Tractors, Bodycare International, Anmol Biscuits, Indira IVF and Satmola.• Diligently Handled pre- and post- campaign activities related to the Key Client for Print, TV, FMRadio and Outdoor Media.• Worked in accordance with and in coordination with the Client's Scheduling, Operations and Creative Teams to ensure smooth management of the advertising campaigns.• Coordinated with various departments with the agency for ensuring the delivery and rendering the exceptional and best service to the clients.• Imparted strategic guidance and direction to the team for successful delivery of advertising campaigns.• Ensured campaign alignment with the brand's identity that resonates with the target audience.• Constructed, implemented and streamlined processes and workflows for media operations to ensure efficiency and effectiveness in campaign execution.• Constructed, implemented and streamlined processes and workflows for media operations to ensure efficiency and effectiveness in campaign execution.
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A.G.M - Corporate AccountsGc Media Pvt. Ltd. Mar 2010 - Jun 2012• Acted as the SPOC for the advertising clients. Established, developed and nurtured long-term and fruitful relationships.• Provided exact solutions in order to meet the exact requirement as a part of solution delivery. Framed account plans, set performance goals, and monitored key metrics.• Collaborated with cross-functional teams to deliver exceptional service and exceed client expectations.• Worked closely in coordination with clients to understand their target audience, market positioning, and advertising goals.• Marketing Manager (2010-2011): Worked with internal teams inclusive of media planners, creatives, and analysts, to plan and execute media campaigns for corporate clients.• Timely and accurately delivered campaigns & monitoring the performance of the campaign. Optimized and enhanced strategies based on the data insights.• Correctly utilize the data and analytics generated and submitted to measure the effectiveness and impact of media campaigns.• Demonstrated active participation in activities and tasks related to the media campaign pitching.• Conducted in-depth market research and competitive analysis to identify opportunities and provide strategic and effective recommendations to the key clients.• Identified cross-selling opportunities and ensured client acquisition as a part of expanding client reach and business outreach. -
TeachingArunodhya Public School Feb 2008 - Feb 2010• Present lessons in a comprehensive manner and use visual/audio means to facilitate learning.• Provide individualized instruction to each student by promoting interactive learning.• Create and distribute educational content (notes, summaries, assignments etc.).• Assess and record students’ progress and provide grades and feedback.• Collaborate with other teachers, parents and stakeholders and participate in regular meetings.
Rupali Choudhary Education Details
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M.A (English Literature) -
C.B.S.E BoardXiith -
C.B.S.E BoardXth -
Business Administration And Management, General
Frequently Asked Questions about Rupali Choudhary
What company does Rupali Choudhary work for?
Rupali Choudhary works for Gc Media Pvt. Ltd.
What is Rupali Choudhary's role at the current company?
Rupali Choudhary's current role is Director - Advertising.
What schools did Rupali Choudhary attend?
Rupali Choudhary attended Himachal Pradesh University, C.b.s.e Board, C.b.s.e Board, Delhi University.
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Rupali Choudhary
Aws Certified Cloud Practitioner || Cse-Aiml B.Tech Student || Devops Enthusiast || Docker || Jenkins ||Machine Learning || Cloud Computing ||Aws ||Python ||C++ || Oci Certified Genai ProfessionalJabalpur -
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