Client Relationship Management: Serve as the main point of contact for clients, understanding their business objectives, and providing strategic recommendations to achieve their goals through digital marketing initiatives.Project Coordination: Coordinate with internal teams including creative, content, SEM, and social media to ensure timely and successful execution of client projects, campaigns, and deliverables.Campaign Management: Oversee the end-to-end execution of digital marketing campaigns, ensuring alignment with client objectives, budget, and timeline while optimizing performance across channels.Client Communication: Regularly communicate with clients to provide updates on project progress, performance metrics, and campaign insights, and address any concerns or questions they may have.Strategy Development: Collaborate with clients and internal teams to develop comprehensive digital marketing strategies that leverage various channels including SEO, SEM, social media, email marketing, offline advertising and content marketing.Performance Analysis and Reporting: Monitor campaign performance metrics, analyze data, and prepare regular reports to evaluate campaign effectiveness, identify opportunities for optimization, and make data-driven recommendations.Budget Management: Manage client budgets effectively, ensuring optimal allocation across channels to maximize ROI and achieve client objectives.Quality Assurance: Conduct thorough quality assurance checks on all deliverables to ensure accuracy, consistency, and alignment with client expectations and agency standards.Stay Updated on Industry Trends: Stay abreast of industry trends, best practices, and emerging technologies in digital marketing to provide proactive recommendations and innovative solutions to clients.

Team Leadership: Lead a team of Copywriters, Designers and Interns working on various projects of SMM & Performance Marketing.Client Liaison: Act as the primary point of contact for clients, understanding their needs, and effectively communicating with internal teams to ensure client requirements are met.Copywriter Task Monitoring: Oversee the tasks of copywriters, ensuring high-quality content is delivered in a timely manner and aligns with client expectations and project objectives.Rapport Building: Develop and maintain strong relationships with clients through regular communication, understanding their business goals, and providing strategic recommendations to address their needs.Pre-sales Activities: Lead pre-sales activities including prospecting, lead generation, and client presentations to effectively showcase our services and solutions, and address client inquiries and concerns.Post-sales Activities: Manage post-sales activities including contract negotiations, project kick-off meetings, and ongoing client support to ensure a smooth transition from sales to delivery and maintain high client satisfaction.

- Maintained end-to-end sales, from lead generation to closure- Actively marketed and demonstrated product features, addressing consumer enquiries and discussing pricing tiers- Resolved issues by providing clear explanations, researching alternatives, and ensuring customer satisfaction- Achieved a remarkable 256% over-achievement of the overall sales targets of a season