Senior Account Manager In Advertising - Freelance
London, United Kingdom
Supported by the AD, created and ran a campaign event to activate Virgin Media’s sponsorship at the Commonwealth Games 2014 1-year-to-go party in Glasgow and catalyse sales• Coordinated campaign from concept to delivery including; writing creative brief, proposal deck, cost estimates, timing plan, booking suppliers, presenting creative and creating a post event analysis• Collateral included window takeovers, in-store POS sites, branded giveaways and involved 2 Virgin retails stores,… Show more Supported by the AD, created and ran a campaign event to activate Virgin Media’s sponsorship at the Commonwealth Games 2014 1-year-to-go party in Glasgow and catalyse sales• Coordinated campaign from concept to delivery including; writing creative brief, proposal deck, cost estimates, timing plan, booking suppliers, presenting creative and creating a post event analysis• Collateral included window takeovers, in-store POS sites, branded giveaways and involved 2 Virgin retails stores, 12 supporting stores and 75 staffVue Cinemas and Disney/Pixar/Dreamworks Film studios upcoming releases• Managed design stage and sign-off of multiple creative artwork including experiential elements Show less