Jennifer Anderson

Jennifer Anderson Email and Phone Number

CEO | MBA | Strategic Leadership | Change Management | Welcome Hospitality @ Welcome Hospitality
Jennifer Anderson's Location
Greater Sydney Area, Australia, Australia
Jennifer Anderson's Contact Details

Jennifer Anderson work email

Jennifer Anderson personal email

n/a

Jennifer Anderson phone numbers

About Jennifer Anderson

Business leader with a passion for food, booze and travel. Executive MBA graduate, with expertise across a range of business management and strategy disciplines, coming from a background in marketing and communications. Particularly interested in cross-functional and adaptive leadership, growth strategies and change management. Currently Managing Director of W. Short Hospitality, responsible for managing all cross-functional operations, developing & implementing strategic business plans across a portfolio of venues, mentoring and fostering emerging and established talent, as well as driving the culture and strategic vision of this dynamic business.Prior to my return to hospitality, I managed a portfolio of liquor clients at creative agency, AJF Partnership. I spent time in South Australia, talking about wine for a living as Communications Manager at GWRDC. I also worked as a brand and communications consultant for McLaren Vale Beer Company, following management of several beer and wine accounts within the CUB and Treasury Wine Estates portfolios at PR and marketing agency Liquid Ideas.I was previously on the South Australian Committee of Wine Communicators of Australia and a committee member of the inaugural Adelaide Food and Wine Festival.I’d like to think I could have been a triple threat in another life, with a love of music, dance and drama.

Jennifer Anderson's Current Company Details
Welcome Hospitality

Welcome Hospitality

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CEO | MBA | Strategic Leadership | Change Management | Welcome Hospitality
Jennifer Anderson Work Experience Details
  • Welcome Hospitality
    Chief Executive Officer
    Welcome Hospitality May 2024 - Present
    Sydney , Nsw, Au
  • Welcome Hospitality
    Managing Director
    Welcome Hospitality Aug 2014 - Present
    Sydney , Nsw, Au
  • W. Short Hospitality
    Group General Manager
    W. Short Hospitality Aug 2014 - Present
    The Rocks, Nsw, Au
    - Managing all cross-functional operations and driving the overall strategic vision of a portfolio of iconic, multi-service hospitality venues in NSW- Developing & implementing strategic business plans, managing operational and financial accountability for seven venue General Managers and six heads of department, within an overall workforce of 400+ staff- Responsible for building and maintaining all key supplier relationships and communicating proactively with internal and external stakeholders including shareholders and board of directors- Mentoring and fostering emerging and established talent, as well as pioneering a dynamic and inclusive culture
  • W. Short Hospitality
    Group Marketing Manager
    W. Short Hospitality Aug 2014 - May 2016
    The Rocks, Nsw, Au
    - Developing & implementing strategic marketing plans across a portfolio of iconic hospitality venues- Driving innovative marketing practices across traditional, digital and social media platforms - Leading integrated marketing campaigns with key trade partners, leveraging opportunities across the group in terms of product, price, promotion and staff training- Implementing new customer experience and engagement strategies (digital applications, membership programs and promotions) to drive sales and customer loyalty
  • Ajf Partnership
    Senior Account Manager
    Ajf Partnership Sep 2013 - Aug 2014
    Melbourne, Vic, Au
    • Managing a portfolio of clients across the liquor industry• Managing projects and respective teams from creative brief through to financial scope, production and delivery• Delivering through-the-line campaigns for clients, managing various larger integrated ATL and BTL marketing campaigns and smaller ad hoc creative projects
  • Grape And Wine Research And Development Corporation
    Communications Manager
    Grape And Wine Research And Development Corporation Jul 2012 - Aug 2013
    • Corporate communications focus in media and stakeholder relations for the Australian Wine Industry• Development and execution of a new corporate communication plan, including new brand story and collateral• Responsible for writing all corporate strategy and reporting documents, including formal speech writing for the Chairman of the Board and the Executive Director
  • Mclaren Vale Beer Company
    Brand & Communications Consultant
    Mclaren Vale Beer Company Jun 2011 - Jul 2012
    Developing and implementing brand and communications strategies for McLaren Vale Beer Company.
  • Liquid Ideas
    Account Manager
    Liquid Ideas Aug 2010 - Jan 2012
    Surry Hills, New South Wales, Au
    Working across several beer and wine accounts within the CUB and Treasury Wine Estates portfolios.• Account management of PR campaigns in lifestyle, food and beverage industries.• Development of PR communications plans, media relations, event management and sponsorship

Jennifer Anderson Skills

Marketing Communications Event Management Strategic Communications Wine Public Relations Corporate Communications Marketing Strategy Strategic Planning Brand Management Media Relations Digital Marketing Sponsorship Internal Communications Stakeholder Engagement Brand Implementation Brand Activation Food And Beverage Account Management Hospitality Direct Marketing Alcoholic Beverages Management Integrated Marketing Marketing Management Operations Management Performance Management Project Management Leadership Hr Management Hr Strategy Business Strategy Business Management Business Planning Negotiation Strategic Leadership Leadership Development Organizational Leadership Growth Strategies Change Management Strategy Networking Coaching And Mentoring Organisational Design Investor Relations Regulatory Compliance

Jennifer Anderson Education Details

  • Agsm @ Unsw Business School
    Agsm @ Unsw Business School
    Mba (Executive)
  • Macquarie University
    Macquarie University
    Communications

Frequently Asked Questions about Jennifer Anderson

What company does Jennifer Anderson work for?

Jennifer Anderson works for Welcome Hospitality

What is Jennifer Anderson's role at the current company?

Jennifer Anderson's current role is CEO | MBA | Strategic Leadership | Change Management | Welcome Hospitality.

What is Jennifer Anderson's email address?

Jennifer Anderson's email address is je****@****.com.au

What is Jennifer Anderson's direct phone number?

Jennifer Anderson's direct phone number is +614037*****

What schools did Jennifer Anderson attend?

Jennifer Anderson attended Agsm @ Unsw Business School, Macquarie University.

What are some of Jennifer Anderson's interests?

Jennifer Anderson has interest in Food And Wine, Dancing, Singing, Travel, Violin.

What skills is Jennifer Anderson known for?

Jennifer Anderson has skills like Marketing Communications, Event Management, Strategic Communications, Wine, Public Relations, Corporate Communications, Marketing Strategy, Strategic Planning, Brand Management, Media Relations, Digital Marketing, Sponsorship.

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