Russell’s Group's mission is to ensure that targeted web traffic is driven to your website, that the volume of traffic and results are measurable in meeting objectives. We do this by utilizing Search Engine Marketing tactics like PPC and SEO and building online Affiliate networks for companies.Our strength lies in collecting and analyzing statistical data to determine what truly is effective in online marketing and advertising from both the high level and the granular level. Having more information and interpreting the data correctly gives Russell's Group a competitive advantage over most of the companies in the industry. Russell’s Group builds long-term relationships with clients from the size of GE, AT&T and CIGNA to regional companies by creating and maintaining successful campaigns. Our mission is to bring cost effective innovation while being cautious of new unproven technologies which can prove expensive with little return.I create measurable SEM campaigns for Fortune 100 to Fortune 500 companies. From our offices in Louisville, KY, Westport, CT & Jacksonville, FL., I help create nation-wide marketing campaigns tied into your website designed to meet your goal.Lauren Talley is an SEO expert at RussellsGroup.com, an online marketing and advertising company that provides Search Engine Optimization, Pay-Per-Click Management, Conversion Optimization, Reputation Management, Social Media Marketing, Web Development, and more.