Rustam Levshukov Email & Phone Number

Liguria, Italy

Switzerland

KPI:Increase the number of sales of cold crypto wallets within the specified budget in the USA.DUTIES:- Define the most important digital marketing KPIs- Creating a strong performance marketing. Ensuring successful planning, execution, and optimization for critical traffic KPIs via paid, organic & own media channels- Identify trends and insights, and optimize spend and performance based on the insights- Evaluate emerging/alternative performance channels & projects.- Creating visual concepts for promotional activities (including visuals for ads and landing pages)- Tracking digital marketing performance- Overseeing the digital marketing budget. Managing budgets and campaigns across all digital channels to drive strong return on investment and efficient CAC- Monitor SEO and user engagement and optimization- Collaborate with internal teams, agencies, and other vendor partners for a better user experience and results- Evaluate end-to-end customer experience across multiple channels and customer touchpoints- Developing and managing digital prospecting and remarketing campaigns- Identifying and testing new channels to continue to meet or exceed established critical metrics

DUTIES:- Define the most important digital marketing KPIs- Creating a strong performance marketing. Ensuring successful planning, execution, and optimization for critical traffic KPIs via paid, organic & own media channels- Identify trends and insights, and optimize spend and performance based on the insights- Evaluate emerging/alternative performance channels & projects.- Creating visual concepts for promotional activities (including visuals for ads and landing pages)- Tracking digital marketing performance- Overseeing the digital marketing budget. Managing budgets and campaigns across all digital channels to drive strong return on investment and efficient CAC- Monitor SEO and user engagement and optimization- Collaborate with internal teams, agencies, and other vendor partners for a better user experience and results- Evaluate end-to-end customer experience across multiple channels and customer touchpoints- Developing and managing digital prospecting and remarketing campaigns- Identifying and testing new channels to continue to meet or exceed established critical metrics

DUTIES: - Define the most important digital marketing KPIs- Creating a strong performance marketing- Ensuring successful planning, execution, and optimization for critical traffic KPIs via paid, organic & own media channels- Identify trends and insights, and optimize spend and performance based on the insights- Evaluate emerging/alternative performance channels & projects.- Creating visual concepts for promotional activities, including landing pages- Overseeing the digital marketing budget- Managing budgets and campaigns across all digital channels to drive strong return on investment and efficient CAC- Monitor SEO and user engagement and optimization- Collaborate with internal teams, agencies, and other vendor partners for a better user experience- Evaluate end-to-end customer experience across multiple channels and customer touchpoints- Developing and managing digital prospecting and remarketing campaigns- Identifying and testing new channels to continue to meet or exceed established critical metrics- А/В testing- Lead generation- Tracking digital marketing performance, including: - Web analytics - Usability audit - Full funnel building - Acquisition cost & Retention cost - ROIWas awarded as “The best employee of "Rosbank" in the category "Innovations" in 2019

DUTIES:- Strategy development, selection of digital acquisition tools (Search, Paid Social, DisplayNetworks, etc.),- Developing & executing omnichannel lead generation programs, with clear KPIs and objectives.- Building strong working relationships with key internal and external partners across marketing, sales, and go-to-market- Overseeing the digital marketing budget, control of income and expenses- Setting internal and external KPIs, building effective interaction within, and with external partners to achieve business goals.- Optimization of existing online sales channels.- Search, test, and integration into the existing sales funnel new channels, formats, and tools.- Optimization of business processes to improve the results of online attraction.- End-to-end analytics and analysis of the sales funnel, evaluation of the effectiveness of achieving business goals.- Market analysis, formation of hypotheses- Collection and analysis of business requirements