Rusty Keys Email & Phone Number

Salt Lake City, Utah

• Department Head with 20+ years of management, broadcasting and marketing experience, a Bachelors degree in Communication from Fort Hays State University. Expertise in: Associate development including high profile.
• Programming multiple radio formats including Hot A/C, A/C, Country and Triple A.
• Served 3 years as Citadel A/C synergy captain, hosting monthly conference calls to discuss format trends, ideas and opportunities.
• Data analysis and strategic thinking for station and cluster success.
• Event planning for increased non-traditional revenue and community awareness.
• Business and creative writing skills.

Responsible for all aspects of daily broadcast operations and brand management, increasing ratings from 12th Women 25-54 to 2nd and growing Persons 25-54 from 13th to 3rd.Leading and coaching of personnel across multiple radio properties.Event planningResponsible for contract negotiations and budget management.Developing and implementing marketing.

Began my 20 year career with Citadel in Colorado Springs as the night disc jockey for KKMG-FM and then was promoted to Marketing Director for KKMG-FM and KKFM-FM. Headed up all marketing aspects for both stations, including television, outdoor and direct mail. Oversaw all event marketing, including the annual Chili Cook off with the Olympic Training Center.