Rusty Smith Email and Phone Number
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Accomplished, results-driven Food & Beverage executive with extensive experience in business development and multi-unit oversight. Strategic thinker focused on driving profitability while exceeding customer expectations through effective service operations. Excels in retail, sales, process optimization and talent recruitment/development. Expertise includes P&L responsibility, P & L accountability,leadership, operations, merchandising and product development. Highly skilled at managing large groups of people, as well as building strong business partner relationships.
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Vice President Drug & Value ChannelThe Coca-Cola Company Apr 2023 - PresentAtlanta, Ga, Us -
Vice President Us Sales - 7-Eleven UsThe Coca-Cola Company Apr 2021 - Apr 2023Atlanta, Ga, Us- Primary responsibility of managing and stewarding the U.S. partnership with 7-Eleven for Coca-Cola's U.S. bottle/can warehouse and dispensed beverage business. (7-Eleven ~13K US locations)- Recruit, develop and lead a team of National Account Executives that support the bottle/can, warehouse and dispensed beverage business for all US based 7-Eleven locations.- Lead a cross functional support team inclusive of Operations, Finance and Shopper Marketing with the responsibility of unlocking value creation while driving revenue and business share as well as other critical KPI's.- Collaborate with the Bottling system, Customer and Key Stakeholders on the strategic priorities that over deliver results and exceed annual/multi-year business plans for all parties.- Lead annual and multi-year contract negotiations with Bottling system, Customer and Key Stakeholders to provide the foundation for the business partnership while enabling future growth. -
Vice President, Us Dispensed Beverage- 7-Eleven Global Customer TeamThe Coca-Cola Company May 2019 - Apr 2021Atlanta, Ga, Us- Primary responsibility of managing and stewarding the U.S. partnership with 7-Eleven for Coca-Cola's U.S. dispensed beverage business as well as field execution of Coca-Cola’s bottle/can business in the Western U.S.- Lead a cross functional support team inclusive of Operations, Finance and Shopper Marketing with the primary’s responsibility of the development, implementation and tracking of the U.S. dispensed business plan, and bottle/can execution in the Western half of the U.S.- Lead the Fountain/ Frozen innovation strategy and execution with broad cross functional support from shopper insights, brand, R&D, and shopper marketing- Collaborate with the Bottling system, Customer and Key Stakeholders on the strategic priorities that over deliver results and exceed business plans -
Vice President Of Operations - Restaurant ExcellenceCke Restaurants, Inc. Dec 2017 - Apr 2019Franklin, Tennessee, Us*Drive the strategic planning process with the Chief Operating Officer for 2 restaurant brands (Carl’s Jr & Hardee’s)*Lead the Operations innovation, Operations Training, and Operations Intelligence functions for CKE Restaurants (engineering, product testing, training, & business analytics)*Coach and develop a team of Directors to enhance the teams ability to support 3000+ restaurants with operational processes, crew training, and new business analytics *Identify tools, processes, and strategic partnerships that allow Hardee’s/Carl’s Jr to offer best in class guest experience -
Regional Director Of OperationsCke Restaurants, Inc. Sep 2017 - Dec 2017Franklin, Tennessee, Us* Scope of responsibility ~600 Hardee’s restaurants located in the Southeast region with ~20 reports * Develop and lead a team of Restaurant Profitability Managers to achieve financial, operational and guest satisfaction goals* Work directly with large franchisee business groups to drive execution of brand standards, sales and restaurant profitability * Collaborate and provide thought leadership to the Restaurant Support Center to drive in restaurant execution and guests satisfaction -
Director Of Proprietary Beverages (Slurpee/Big Gulp/Coffee)7-Eleven Jun 2015 - Sep 2017Irving, Tx, Us- Establish the strategic approach for Brand Slurpee, Big Gulp, & 7-Eleven coffee for all US based locations (~8300 stores)- Drive "Best in Class" product innovation in Proprietary Beverages that differentiates 7-Eleven - Lead a team of Senior Category managers to drive incremental sales performance in a $1+ Billion business - Collaborate with key strategic vendor partners to bring to market new innovative exclusive products thru team merchandising - Deliver year over year profitability for SEI and Franchisees -
Zone Merchandising Leader - Penn/Nj/Del7-Eleven May 2014 - May 2015Irving, Tx, Us- Set Merchandising strategy for 550+ locations in NJ/PA/DE- Responsible for top-line sales, margin rate, and GP dollars for the Penn/Jersey Zone- Collaboratively work with merchandising stakeholders in the cooperate headquarters (SSC) as well as local operations leadership to effectively meet the needs of the regional guest - Subject matter expert on regional product assortment, DMA pricing, and regional trends - Regional merchandising liaison for national and regional vendors responsible for customizing national plans and building regional plans that meet the needs of the guest in each local DMA -
Market Manager7-Eleven Oct 2012 - Apr 2014Irving, Tx, Us- Oversee day to day operations in 120+ locations in the central New Jersey DMA- Responsible for a $240MM P&L up to and including sales, margin rate, and expense control (all financial lines)- Coach, develop, and mentor a team of 13 Business Consultants (District Managers) to effectively consult franchisees on business processes and GP maximization.- Set and Execute the Market "Go to business" strategy to achieve annual earnings budget -
Mergers And Acquisitions Merchandising Manager7-Eleven Jun 2012 - Oct 2012Irving, Tx, Us-Work in a leadership role on the Mergers and Acquisitions team to ensure decisions are made that support 7-Eleven merchandising strategy and amplify the 7-Eleven brand-Provide merchandising expertise before, during and after the integration process of an acquisition. Up to and including vendor on-boarding, product assortment, strategic pricing, remodel scope, and store layout/floor plan.-Effectively leverage 7-Eleven merchandising strategies while incorporating key merchandising nuances of a given acquisition store group to have a high performing end product-Provide leadership and guidance to the M/A merchandising team to ensure the plan gets executed on a high level and ROI is achieved-Provide leadership and expertise to ensure food programs from acquisition areas/stores get integrated efficiently. -This is a critical role in the organization as the 7-Eleven brand and store base continues to grow moving into new markets/DMAs. -
Zone Merchandising Manager - Fresh Food7-Eleven Jul 2011 - Jun 2012Irving, Tx, Us-Provided merchandising support and leadership for 1000+ stores in major markets on the east coast (DC ,Baltimore, Richmond and VA Beach)-Develop, implement and verify sales plans for all fresh food categories (fresh sandwiches, bakery, roller grill, and hot food)-Collaboratively work with the operations team to effectively drive food sales and profitability-Work cross functionally at the corporate head quarters (Dallas TX) to ensure all stakeholders are aligned with the regional food strategy-Managed the relationships with two commissary partners and ensures high quality fresh sandwiches arrive to stores daily. In addition, proactively work to provide a rationale product offering that meets the needs of our regional guest.-Responsible for two bakeries that service stores with fresh bakery daily. Leverage expertise to ensure the appropriate product offering is in each major DMA and that offering meets the needs of our regional guest. -
Division Fresh Food Manager - Chesapeake7-Eleven Apr 2008 - Jun 2011Irving, Tx, Us-Supported 1200 stores (Delaware to North Carolina)-Managed the relationships with two bakeries and a commissary partner (produced fresh donuts and sandwiches daily)-Develop fresh bakery and sandwich products that meet the needs of the regional consumer-Negotiate with regional venders to achieve the lowest cost of goods-Developed monthly, quarterly and yearly sales plans for the Operations team as it relates to fresh food-Effectively communicate the sales plan and align all stakeholders
Rusty Smith Skills
Rusty Smith Education Details
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Shepherd UniversityGeneral -
Southern New Hampshire UniversityGeneral
Frequently Asked Questions about Rusty Smith
What company does Rusty Smith work for?
Rusty Smith works for The Coca-Cola Company
What is Rusty Smith's role at the current company?
Rusty Smith's current role is Vice President Drug & Value Channel - The Coca-Cola Company.
What is Rusty Smith's email address?
Rusty Smith's email address is rs****@****ven.com
What is Rusty Smith's direct phone number?
Rusty Smith's direct phone number is +157129*****
What schools did Rusty Smith attend?
Rusty Smith attended Shepherd University, Southern New Hampshire University.
What skills is Rusty Smith known for?
Rusty Smith has skills like Merchandising, Retail Management, Retail, Stores, Multi Unit, Team Leadership, Collaboration, Influence Without Authority, Communication, Food, Store Operations, District Management.
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