Rusty Hicks Email & Phone Number

Oakbrook Terrace, Illinois, Us

Direct and broker/agency led selling to top national accounts of branded and private label frozen products.

Jackson, Mi, Us

• Direct selling (Carrying the Bag) within In Store Bakery-custom commercialized products, Ingredients, Fully Finished Frozen, Freezer to Oven, Par-Baked, Ready to sell, Ready to Finish and PLU (Scale Label)• Full Service Broker Manager with Direct Selling responsibilities for Retail Grocery, Natural and Specialty Retail and special projects for Top accounts (Acosta Fresh Sales) Selling through Deli- Bakery, Bakery, Frozen and Center Store grocery• Directly manage $35MM in sales with $3.5MM in trade for In Clean label baked goods, snacks, Store Bakery Private branded products, Ingredients, LUXE, Cake Boss, Weight Watchers Brands and Private label in categories (Better For You Sweet Baked Goods, Sweet Baked Goods)• Manage team of Account Executives, 2 Category Managers/Analysts and 2 technical sales reps• Grew net sales by $3MM

Jackson, Mi, Us

• Customer engagement leader with experience selling in In Store Bakery-customized product assortment, Ingredients, Fully Finished, Par-Baked, Ready to sell, Ready to Finish, PLU (Scale Label)• Full Service Broker Manager with responsibilities for Mass, Alternate Channels, Grocery and Specialty Retail and special projects for South and Midwest accounts (Advantage Sales) Selling through Deli-Bakery, Bakery, Frozen and Center Store grocery• Manage $27MM in sales with $5MM in trade for Cake Boss, Weight Watchers Brands and Private label in categories (Better For You Sweet Baked Goods, Sweet Baked Goods) within Southeast and Midwest• Manage all shopper insights, category management and sales strategy functions with 4 direct reports and 12 agency reports.• Grew topline sales by $4MM and net sales by $2.2MM through execution of customer specific marketing programs, closing 10pts of distribution (ACV)

Jackson, Mi, Us

Kroger, Costco, Meijer, Target, HEB, Publix, Delhaize, Southeastern Grocers, Harris Teeter, Ingles, BI-LO, Food City. Spartan Nash, Merchants Distributors, WinCo, Associated Grocers, AWG • Full Service Broker Manager with responsibilities for Mass, Foodservice, Grocery and Specialty Retail and special projects for South and Midwest accounts (Advantage Sales) Selling through Deli- Bakery, Bakery, Frozen and Center Store grocery• Managed $50MM in sales with $5MM in trade for Weight Watchers Brands and Private label in categories (Better For You Sweet Baked Goods, Sweet Baked Goods) within Southeast and Midwest• Manage all shopper insights, category management and sales strategy functions with 4 direct reports and 12 agency reports.• Developed first full service broker network that resulted in a cost savings of $3MM and 14% growth in region

Managed 80MM in retail sales, marketing and trade management projects for mid-size manufacturers. Projects included direct sales to Big Box customers (Lowes, Home Depot, Menards, True-Value) customers, pet store customers (Petsmart, Pet Superstore, Chewy, Pet Supplies Plus, Petco) as well as direct sales to veterinary hospitals/specialty (Specialty Foods). Included innovation launches, SAP conversions, Shopper Marketing and product testing. Other categories were kitchen/bath cabinetry and hardware as well as retail grocery in Supermarkets (Kroger, H-E-B, Publix, Safeway Albertsons, Costco and Whole Foods)

Battle Creek, Michigan, Us

* Responsible for delivering P&L targets for Morning Foods, WPBS, Diet/Nutrition, Specialty, Natural/Organic for regional account stores that represented $144MM in total volume. Accountable for the management and development of account team, retail teams and providing strategic direction.

Battle Creek, Michigan, Us

• Responsible for delivering P&L targets for Morning Foods, WPBS and Ingredient Brands for Food Lion, Hannaford and Sweetbay stores that represented $140MM in total volume. Accountable for the management and development of account team, retail teams and providing strategic direction.

Battle Creek, Michigan, Us

• Responsible for 10 Broker Sales Agency reports for both retail and wholesale accounts• Responsible for effectively managing P&L targets and trade spend • Responsible for customer development, strategic direction including plan execution, retail execution and account specific marketing• Responsible for training and communication between broker agency personnel and internal team • Responsible for strategic direction that directly affected share and stakeholder value

Bachelor Of Science - Bs, Business Administration

Bachelor'S Degree, Sports And Exercise