Ruth Epps

Ruth Epps Email and Phone Number

Visionary Marketing Leader | Brand Builder | Demand Generation Rockstar | Master of Growth Marketing | Creating Customer Magic @ Daon
Ruth Epps's Location
Littleton, Colorado, United States, United States
Ruth Epps's Contact Details

Ruth Epps personal email

n/a
About Ruth Epps

Visionary marketing leader known for building brands and driving growth. Talented marketing executive with the ability to execute campaigns and initiatives aligned with brand, messaging, and budget. Adept at building brands and delivering growth through innovative and engaging multi-channel marketing campaigns supported by audience-based customer insights. Expertise in leveraging the right mix of channels and tactics to engage customers and guide through the purchasing funnel. Ability to identify key segments and trends to creatively involve and inspire customers. Expert in the development and execution of both B2B and B2C marketing including brand development, go to market strategy, promotional planning and campaign management.

Ruth Epps's Current Company Details
Daon

Daon

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Visionary Marketing Leader | Brand Builder | Demand Generation Rockstar | Master of Growth Marketing | Creating Customer Magic
Ruth Epps Work Experience Details
  • Daon
    Field Marketing Manager- Americas
    Daon Dec 2021 - Present
    Fairfax, Virginia, Us
    Plan and execute innovative demand generation campaigns, corporate events and multi-touch full funnel marketing in the Americas region.Own growth marketing strategy and tactics and collaborate with virtual team to deploy and optimize campaigns.Deliver compelling content to engage with both new and existing customers, segments and verticals.
  • Streamline Brands
    Senior Marketing Manager
    Streamline Brands 2021 - Dec 2021
    Englewood, Colorado, Us
    Develop and execute innovative digital marketing campaigns, leveraging SEO/SEM, paid social media, banner, display, retargeting, and affiliate.Create acquisition lead generation campaigns within HubSpot (email, social media, dedicated website landing pages) to drive qualified leads.Own the strategic and tactical execution of marketing campaigns, including design of test/control segmentation, implementation of tests, tracking, results from reporting, analysis, and recommendations.Oversee growth marketing channels from strategy to design, analyze performance data, find insights and improve paid media execution. Develop processes and frameworks that will scale within a matrixed organization across multiple stakeholder audiences.Shape creative strategy via data-driven insights, principles, and feedback loops, partnering across the organization to systematically improve the performance of creative assets.
  • Stride, Inc.
    Senior Marketing Manager
    Stride, Inc. Jan 2019 - May 2021
    Herndon, Virginia, Us
    Designed audience-based digital and social media strategies to address key markets, segments, and accounts based on customer insights, conversion trend analyses, and campaign performance, increasing enrollments by 62%. Developed social media strategy to increase engagement scores by 2%, impressions 4.6M, and paid social ad conversion rate 175% year on year.Collaborated with Analytics to develop and maintain attribution models and A/B testing to measure, report on, and optimize media mix, efficiently and cost-effectively acquiring new users.Directed, designed, and executed omnichannel, full-funnel, data-driven marketing campaigns to engage customers from consideration through advocacy.Defined and implemented market and competitive research, defined market needs, and developed personas to optimize media and campaign performance. Managed multi-million marketing budget.
  • Stride, Inc.
    Regional Marketing Manager
    Stride, Inc. Jan 2013 - Jan 2019
    Herndon, Virginia, Us
    Conceptualized, designed and implemented local marketing plans across multiple regions to drive new business growth.Implemented Social Media marketing plans to build school brands, increase awareness of online schools and develop a community to improve retention. Developed local and national partnerships and sponsorships with various corporate, sports and youth organizations to drive brand awareness Collaborated with with the K12 media team and regional schools to develop targeted communication and PR plans. • Supporting national and local retention initiatives
  • Mountain Girl Sales And Marketing
    Owner
    Mountain Girl Sales And Marketing Oct 2008 - Dec 2012
    Owner of a sales and marketing company working with world class partners to develop new business and retain existing business is the Denver area. I provide a unique service to small businesses including customer contact plans, data base development, social media programs and tactical marketing activity.
  • O2 (Telefónica Uk)
    Vertical Sector Manager
    O2 (Telefónica Uk) Aug 2006 - Jul 2008
    Reading, England, Gb
    Crafted annual marketing plan for the Public Sector including sales playbook, white papers, case studies, advertising, and research.Collaborated with business unit and sales teams to develop and support the vertical strategy by creating programs for go-to-market campaigns.Identified key trends, market drivers, and customer requirements and collaborated with product, sales, and creative teams to deliver innovative solutions. Developed value propositions and optimized products to achieve revenue and business objectives.
  • O2 (Telefónica Uk)
    Segment Marketing Manager
    O2 (Telefónica Uk) Sep 2003 - Aug 2006
    Reading, England, Gb
    Collaborated with Product Marketing, Lifecycle Marketing, and Communications to plan, develop and execute campaigns.Led the go-to-market plans for new product launches including strategy, campaigns, and processes to execute against business goals to effectively reach target audiences and customer segments,Developed and executed key marketing lead generation campaigns and marketing tactics to attract and retain key segments. Researched and evaluated the competitive marketplace to identify key differentiators to develop segmentation, positioning & messaging across customer audiences and products.
  • O2 (Telefónica Uk)
    Customer Relationship Management Manager
    O2 (Telefónica Uk) Sep 2000 - Aug 2003
    Reading, England, Gb
    Strategically planed, created, deployed, and executed email marketing campaigns to cultivate customer relationships and drive lead generation.Developed email campaign calendar, analyzed results, and optimized for future campaigns Collaborate with analytics teams to understand consumer insights based on segmentation and behavior to develop compelling automated campaigns.Strategized and coordinated with design, project management, and content teams to develop creative assets for campaign execution.

Ruth Epps Skills

Marketing Strategy Marketing Communications New Business Development Coaching Teaching Social Media Social Media Marketing

Ruth Epps Education Details

  • Metropolitan State University Of Denver
    Metropolitan State University Of Denver
    General

Frequently Asked Questions about Ruth Epps

What company does Ruth Epps work for?

Ruth Epps works for Daon

What is Ruth Epps's role at the current company?

Ruth Epps's current role is Visionary Marketing Leader | Brand Builder | Demand Generation Rockstar | Master of Growth Marketing | Creating Customer Magic.

What is Ruth Epps's email address?

Ruth Epps's email address is re****@****k12.com

What schools did Ruth Epps attend?

Ruth Epps attended Metropolitan State University Of Denver.

What are some of Ruth Epps's interests?

Ruth Epps has interest in Education Reform, Volunteering, Social Media, Soccer, Strategic And Tactical Marketing.

What skills is Ruth Epps known for?

Ruth Epps has skills like Marketing Strategy, Marketing Communications, New Business Development, Coaching, Teaching, Social Media, Social Media Marketing.

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