Ruth Basagoitia Email & Phone Number

San Francisco, California, United States

San Francisco Bay Area

San Francisco Bay Area

- Created my personal brand called Media Naranja, that applies sweet & witty illustrations to any items, turning them into unique and fun customized-gifts.- Manage its periodic activations through an annual marketing plan focused in offering customized gifts for every holiday throughout the year, such as Valentine’s, Mother’s & Father’s day, etc. - Illustrate hundreds of couples, families & group of friends and apply their cartoons on formats like: frames, shirts, pillow cases, notebooks, calendars, mousepads, etc.- Designed a satirical and charming comic book about married life, called "The real 10 commandments".- From concept to production, create decorative materials and stationery for events like weddings, birthdays, bachelorette parties, etc., for those who want a unique touch in their special day.

San Francisco Bay Area

- Managed the content, translation & localization for the Help Center in Spanish.- Translated apps & localized their content for the Spanish-speaking-countries market.- With a detail oriented vision assured the quality for Wix Apps and help center articles in Spanish.- Helped Spanish & English speaking users to find effective solutions for general, technical and billing related questions via forum and phone support.- Communicated product issues and ideas to the global development teams.- Collaborated in the integration process of the Customer Solutions team from Tel Aviv and San Francisco.

El Salvador

- Worked as a copywriter for all the text content used in the graphic pieces generated by Gatz, either creating it or reviewing and assuring its quality.- Collaborated as a designer of 5 accounts simultaneously, being in charge of generating material for their social media channels and creating promotional pieces for diverse media.- Redesigned the branding of 1 of our major accounts. - Collaborated and produced an out-of-the-box video with paper props to explain how to use a service that was not generating demand to our client due to its complexity.- Designed websites.

El Salvador

- Managed the company's branding for over 2 years, being responsible of reflecting its values and maintaining visual coherence throughout the design of graphic materials, such as: promotional items, brochures, digital presentations, magazines, event invitations, newsletters, etc.- Illustrated the 54-members staff, emphasizing humorously their personalities. These cartoons were used as photo ID’s, intranet profile pictures, on the team photo wall, on the bulletin board, etc.- Designed a pop-culture-theme playroom for the support team, integrating their favorite characters in the design.- Organized periodic events and designed materials to present new Oracle products & services, facilitating the sales team an excellent platform to introduce them to the clients. - Designed a monthly e-newsletter to publish the Oracle University workshops, generating an increase of over 20% in the Oracle courses demand by the end of 2010.- Created a user-friendly design for the company's intranet that improved the tracking on every member's projects.

El Salvador

- From conceptualization to execution, collaborated in brand activation campaigns for worldwide-recognized corporations as Unilever, assuring that their product stand out in the point of sale.- Created exhibition stand designs for Unilever products, generating optimum visibility of the brand in the point of sale.

Narrative Course Completion, Creative Writing

This course started with an introduction of creating short stories, reviewing literary devices and various internal aspects comprising.

Bachelor’S Degree, Graphic Design

The graphic design's curriculum is focused on training professionals in a holistic, integrated approach through theoretical and practical.