Ruth Simon Email & Phone Number

Singapore

Team Lead, Retailtainment & Projects unit, Landside Concessions Division. With the key focus of attracting footfall and buzz to Changi Airport's public areas, my role requires me to source, negotiate and collaborate with various Principals and license agencies to partner with their character/ brand IPs with Changi, to create a fun & memorable experience when they visit Changi's public areas. Led and handled the planning and execution of shopping campaigns and school holiday… Show more Team Lead, Retailtainment & Projects unit, Landside Concessions Division. With the key focus of attracting footfall and buzz to Changi Airport's public areas, my role requires me to source, negotiate and collaborate with various Principals and license agencies to partner with their character/ brand IPs with Changi, to create a fun & memorable experience when they visit Changi's public areas. Led and handled the planning and execution of shopping campaigns and school holiday events, such as 2018 Sesame Street March School Holiday campaign, Destination Marketing - Indonesia, Spiderman: Far from Home June School Holiday campaign. Led and handled the publicity outreach required for these campaigns which includes the conceptuationsation of the creatives, sponsored ad buys, edm marketing. Also lead other portfolios & projects such as Centralised Dishwashing productivity projects and Quality Service Management initiatives for Landside tenants. Show less

Handled the leasing & concession operations for Food & Beverage (F&B) concessions operating at the public areas of Changi Airport, Terminal 3.

Certificate Of Program Completion With Distinction, Business And Data Analytics - Functional Analyst

Bachelor Of Commerce (B.Com.), Marketing/Marketing Management, General

Activities and Societies: Murdoch University Catholic Community (MUCC)

Diploma In Tourism Management, Tourism And Travel Services Management