Ruth Ajayi work email
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Ruth Ajayi personal email
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My reputation is being "the one who just gets stuff done" across an array of marketing, campaign, innovation, event projects and campaigns. I wrangle teams, coordinate communications, hit crazy deadlines, pivot a few times, and leave teams energized by the work they create.
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Director Of Creative StrategyCécredLos Angeles, Ca, Us -
Director Of Brand And Creative StrategyCécred Jun 2023 - Present -
Director Of Strategic InitiativesMaterial Feb 2021 - Feb 2024Austin, Texas Metropolitan Area•Defining, designing, and developing communication frameworks and processes tofacilitate the successful launch, adoption, and stewardship of strategic initiatives.• Developing and implementing DEI programs and strategies while guidingdecisions around creative content.• Designing and launching a Creative Advisory Council to boost creative inclusion• Expanding the Creative Inclusion Lab, a collective of storytellers, creators,strategists, and researchers tasked with generating fearless ideas and solutionsthat redefines how DEI is experienced for clients, consumers, and internalemployees• Building strong cross-functional relationships that mobilize and unify executivesand teams alike toward desired business outcomes.• Overseeing logistics and team morale to maintain continuity and improve valuecreation. Hearing and addressing the needs of stakeholders across theorganization. -
Associate Director, Marketing And New BusinessT3 Apr 2019 - Jan 2021Austin, Texas, United States• Acting Chief of Staff 2016-November 2019• Created an integrated messaging strategy to support New Business team andensure execution of the strategic plan was consistent with company values andmission• Guided and facilitated workstreams for agency partners involved in T3's PublicRelations and Analyst Relations efforts• Increased agency awareness by working closely with President, CCO, VP of NewBusiness and cross-functional team leads• Developed assets and tools that help New Business and create moreopportunities• Achieved Amazon bestseller status for CEO's book launch using innovativestrategies• Direct hiring, training and performance evaluations for Marketing staff andsupervise daily activities -
Senior Marketing Manager, Acting Chief Of StaffT3 Feb 2018 - Apr 2019Austin, Texas Area• Acting Chief of Staff 2016-November 2019• Created an integrated messaging strategy to support New Business team andensure execution of the strategic plan was consistent with company values andmission• Guided and facilitated workstreams for agency partners involved in T3's PublicRelations and Analyst Relations efforts• Increased agency awareness by working closely with President, CCO, VP of NewBusiness and cross-functional team leads• Developed assets and tools that help New Business and create moreopportunities• Achieved Amazon bestseller status for CEO's book launch using innovativestrategies• Direct hiring, training and performance evaluations for Marketing staff andsupervise daily activities -
Marketing And New Business CoordinatorT3 Apr 2016 - Feb 2018Austin, Texas Area• Maintained T3 brand standards and up-to-date content across marketing materials such as presentation decks, T-3.com (including the agency's blog), case stories and thought leadership initiatives (articles, speeches, etc.)• Worked closely with T3 leadership team and cross-functional team leads to capture and aggregate new business win themes across Tier One targets. -
New Business And Marketing InternT3 May 2015 - Apr 2016Austin, Texas Area• Supported the marketing team in daily administrative tasks.• Assisted in marketing and advertising promotion.• Performed market analysis and research.• Focused on New Business goals and activities, delivered proactive, positive and impactful support to all T3 departments and executives.• Worked with business leads and other teams to maintain, refreshed all T3 case studies to exemplify the T3 brand pillars and accentuate T3 win themes. -
Marketing InternTanger Outlets Mar 2014 - May 2015San Marcos,Texas• Developed new advertising campaigns, considering current and planned promotional activities.• Executed scheduling and logistics for a celebrity appearance and music performance for over 4,000 attendees.• Supported branding, digital marketing messaging and advertising campaigns by engaging with followers on various social media platforms.• Created innovative, eye-catching print, online, and TV campaigns that increased brand awareness and solidified shopper loyalty for the annual 11 million shoppers that visited the center. -
Music Promotion CoordinatorKtsw-Fm 89.9 Dec 2013 - Dec 2014San Marcos, Texas• Developed and executed social media campaign that increased engagement across the multiple social media platforms by 30%.• Coordinated special projects including TV appearances on local News affiliates, features in trade magazines and coordinated showcases at iconic Austin music venues.•Elevated marketing and sales strategies for the award-winning college music festival “My Radio Festival” by utilizing consumer insights to shape growth and elevated marketing and sales strategies. -
Leasing ManagerAmerican Campus Communities Dec 2011 - Nov 2012Austin, Texas Area•Researched the market and competitor conditions that may impact profit margins and reported the trends to management. •Troubleshooted and solved any escalated customer service issues.•Prepared compelling and creative marketing activities to create and drive traffic to the property.•Developed and implemented short- and long-term marketing plans and goals to sustain sales. •Ensured compliance with government laws on Fair Housing.•Supervised and trained a team of leasing consultants to close leads by implementing exceptional customer standards at all times. •Received and screened a high volume of internal and external communications, including email, phone and mail. •Strategically filtered information and quickly assessed (often changing) priorities.•Prepared concise meeting agendas and took accurate minutes, understanding important takeaways and action items.
Ruth Ajayi Skills
Ruth Ajayi Education Details
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Mangement And Leadership -
Sociology Minor In Business
Frequently Asked Questions about Ruth Ajayi
What company does Ruth Ajayi work for?
Ruth Ajayi works for Cécred
What is Ruth Ajayi's role at the current company?
Ruth Ajayi's current role is Director of Creative Strategy.
What is Ruth Ajayi's email address?
Ruth Ajayi's email address is ru****@****t-3.com
What schools did Ruth Ajayi attend?
Ruth Ajayi attended Pepperdine Graziadio Business School, The University Of Texas At Austin.
What skills is Ruth Ajayi known for?
Ruth Ajayi has skills like Event And Music Production Coordinator, Marketing Strategy, Sales Management, Customer Service, Microsoft Office, Team Management, E Mail And Direct Mail Marketing Campaigns, Social Media, Business Process, Brand Development And Management, Competitive And Strategic Planning, Project Management.
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Ruth Ajayi
Indianapolis, In
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