Research by Design is the world's leading market research agency for the membership sector.When membership organisations are successful, their members thrive; they strengthen their skills, fulfil their potential, and drive progress. Society flourishes.Our work empowers membership organisations to identify and prioritise the things that really matter. We help our clients unleash the full potential of both their organisation, and their members. Together we can shape the future.

My research experience spans almost 20 years. In addition to membership research, I have managed brand, advertising and customer research for a range of high-profile clients.

Research by Design is a market research consultancy that works closely with clients to provide insights that are objective, evidence based and, most importantly, make a real difference. Our philosophy is to forge strong relationships with clients, immersing ourselves in their business to develop an in-depth understanding of their markets, customers and the key issues they face. We have worked this way with clients in the private, public, voluntary, not-for-profit and membership sectors; with such breadth of experience we are well placed to think creatively and laterally, develop fresh ideas and identify effective solutions.

Associate Director with responsibility for key accounts in retail, food and fmcg sectors. Specialised in brand and advertising research.