Ruth Charters Email & Phone Number

Melbourne, Vic, Au

Melbourne, Victoria, Australia

Melbourne, Australia

Melbourne, Australia

• Created and implemented communication strategies• Oversaw the internal channels – Newsletters, Yammer, SharePoint intranet and face to face meetings• Streamlined the channels which reduced email traffic • Ran the annual roadshow events• Promoted and help drive cultural change• Helped drive and manage change

Richmond, Vic

• Created and implemented communication strategies to promote Access Health and Community• Oversaw internal and external communications• Created and implemented the new brand, which fostered customer loyalty • Created targeted collateral which increased brand awareness• Created an inmplemented SharePoint intranet• Devised and managed the website project, which involved rolling five websites into one• Standardised processes across the organisation such as a request form, which improved productivity by making it easier to brief the team and understand what we offer• Launched portal to host marketing collateral providing functionality to measure usage rates.

• Managed the internal and external publications, including the annual report and business plan• Managed the intranet• Worked with senior leaders and team members across the business to increase visibility and understanding of their team’s activities among internal stakeholders• Devised and implemented communication strategies and national communication campaigns to effectively position and promote the Blood Service• Managed the social media channels to achieve a strong, visible social media presence and develop concepts with viral potential• Analysed, monitored and reported on the effectiveness of internal and external communications and recommended appropriate responses and actions • Developed and maintained collaborative relationships with key stakeholders within the Blood Service to develop processes and tools to ensure effective internal communication strategies to support change

• Managed the College’s primary communication vehicle, the Surgical News magazine, 10 editions per annum• Managed the Annual Report and Strategic Plan and all other College publications through all stages, from initial production to distribution• Managed general public and internal staff enquires relating to the media or PR• Wrote media releases and ensured effective distribution• Assisted in the management of College media campaigns and liaised with staff and surgeons to establish campaign objectives • Maintained extensive national medical and health databases for Surgical News, the ANZ Journal of Surgery, media releases and for use in the media and public relations office.