Ruthie Blake Email & Phone Number

Los Angeles, Ca, Us

Southern California

Responsibilities Developed marketing strategies to increase foot traffic and sales. Built and executed quarterly strategic marketing calendar. Streamlined marketing incentives in-store and developed social media presence. Spearheaded partnerships with community. Generated sales growth opportunities through catering lead prospecting, implementing use of CRM and expanding catering business in underdeveloped markets. Assisted in media buys.

San Gabriel/ Alhambra

Greater Los Angeles Area

San Gabriel/ Alhambra

Published weekly digital newsletter writing content pertaining to families, hosted contests, reviewed local events, and sold ad space. Marketed newsletter on social media and participated in local events.

Las Vegas, Nevada Area

Prospected clients and developed leads for corporate sales program; created marketing campaigns; content writer for newsletter and managed distribution; created P.O.P. material; media buyer. Grew account base by 35%.Initiated partnership with American Heart Association and developed ongoing events. Created marketing campaign with Susan G. Komen that exceeded corporate goals by 40%.

Las Vegas, Nevada Area

Provided on-going training and communicated marketing tools for national and local marketing campaigns to retail staff. Developed brand strategies to increase Krispy Kreme presence in the marketplace including initiating customized image doughnuts which resulted in 10% increased revenues. Planned and executed grand opening events.Developed and marketed “Reading is Sweet” bookmark summer reading program with 90% teacher participation. Pitched program to national publisher and received 90%… Show more Provided on-going training and communicated marketing tools for national and local marketing campaigns to retail staff. Developed brand strategies to increase Krispy Kreme presence in the marketplace including initiating customized image doughnuts which resulted in 10% increased revenues. Planned and executed grand opening events.Developed and marketed “Reading is Sweet” bookmark summer reading program with 90% teacher participation. Pitched program to national publisher and received 90% of the campaign paid for by the publisher. Community outreach. Show less