Ruth Le Roux Email & Phone Number

New York City, New York, Us

The Second Shift is a members-only network of rigorously vetted professional women who have worked for leading companies around the world. Our marketplace platform directly connects businesses with highly skilled deployable talent available for part-time and project-based work.Second Shift members are “hired guns,” available at your fingertips, who are leveraging their maturity, expertise and career success to work on a project by project basis.

The Village is a collective of thinkers and doers brought together by a passion to tell stories that challenge conventions, uncover deep truths, and open people’s minds. We are filmmakers, strategists, writers and visual artists working together to create content for brands, businesses and organizations. We come from all over the world, from different worlds; across continents and oceans, from ad agencies, performance stages and film crews. We bring our personal lives and international marketing experience into thoughtful storytelling. Responsibilities include: - Recruiting interviewees from relevant markets - Compiling research questionnaires and conducting interviews- Directing filming process (includes hiring videographers/editors/designers) - Managing editing process and compiling observations into useful insights- Presenting deliverable to agency or brand

San Francisco, Ca, Us

InteriorCrowd is a fun and approachable interior design service created for your busy lifestyle.I joined InteriorCrowd at the conceptual stage, and so was involved in almost all aspects of the business - from product development to recruiting staff. After recruiting over 100 interior designers from all over the world, I worked with the development, marketing and design team to create a marketplace for interior designers and new clients to work on a design project more efficiently online.

New York, New York, Us

At Rip van Wafels I put together the Marketing Plan, developed the Brand Identity & developed all consumer-facing content with the designer (including packaging, website, blog & all social media & press releases). Additional responsibilities included: - primary liaison & publicist to all public contacts - put together a successful brand ambassador program- organized events - managed all social media channels

"Boom.fm is an online music portal where bands can sell their tracks and be discovered by new fans. Fans can listen to uninterrupted music based on their taste."We founded Boom.fm to provide a platform for local South African music at a time when there were no streaming services available. Responsibilities included brand strategy & development, managing the content marketing team, liaising between the developers and the consumer to direct new development, & dealing with the general management of a small company.Boom.fm went offline in 2013.

As an 'Xplorer' focused on consumer insight work for brands like Guinness, Engen, Sasko & others. Organised qualitative research & briefed creatives. Was the African representative for Saatchi & Saatchi global Xplorer network & participated on global consumer insight projects for the agency.

Johannesburg, Za

Responsibilities included compiling & sending out briefs to 'Grasses"(consumers), distilling the feedback, compiling presentations, & presenting to clients that included SAB, BATSA, Distell, P&G etc.

International Studies, Politics, International Economics, Religious Studies, Sociology

Honours In International Studies, Politics