Ruth Manka Email & Phone Number

Richmond, Va

Richmond, Virginia Area

Privately-owned small business performance management consulting firm providing expertise creating and implementing strategic business plans, marketing plans and process innovations to drive sustainable growth. Examples include: Increased revenue of a regional brokerage business from $1.3M to $2.5M, a 192% improvement, over 36 months; Designed and delivered strategic marketing plan expanding client’s B2C service business to include B2B; Identified, designed and implemented sustainable process improvements across loyalty rewards redemption and fulfillment vendors focused on improving the customer experience and reducing operational costs. Identified $1.35MM in savings from vendor reimbursements, improved discounts, and escheatment loss reduction

Richmond, Virginia Area

To conduct the affairs and activities to assure continuing growth and profitability for our members as well as gain recognition as a high-quality, successful, full service general brokerage association. This position, in collaboration with the Board, holds accountability and has the responsibility of creating the organization's strategy and overall vision. Responsible for implementing organizational priorities and objectives to attain the long- term goals of the members. Transition strategy executed for 12/31 to position the member agencies for sustainable growth, relevance and scale.

Richmond, Virginia Area

Core product line leader, driving net income growth and expanding revenue opportunities. Conceptualized, created, and launched the first non-annuitized lifetime income product (10/05) within an annuity centric organization with first year sales exceeding the projected $1B. Streamlined product development and launch processes saving approximately 250 man hours per launch representing $1.2M in annual savings and doubling prior year’s capacity.

Richmond, Virginia Area

P&L leader for life products. Analyzed, designed and executed strategic and tactical action plans utilizing innovation, and critical thinking to improve financial performance and build top-performing, diverse, enterprise-wide teams. Directed a team of 23 professionals across 3 separate divisions supporting 5 distribution channels. Led a pilot project to design a life products distribution model utilizing existing core annuity distribution channels that successfully reduced expenses $1M and generated double digit sales growth.

Richmond, Virginia Area

Recruited to improve P & L of an underperforming line of business by gaining visibility, commitment and support from 3 presidents across 5 distinct distribution channels. Assessed future viability of the line and established strategic direction for both product development and distribution. Initiated, created and delivered comprehensive sales systems including the first consumer approved sales collateral enabling greater success in competitive selling situations, earning tremendous praise from our top tier distribution partners, and completed 30% under budget.

Shelton, Ct Area

Shelton, Ct Area

Shelton, Ct Area

B.S. - Business Management And Marketing

Mini Mba

Executive Leadership Course