Creative Director
Glasgow City, Scotland, United Kingdom
- Led a diverse team consisting of experienced Copywriters, SEO and Funnel Experts, Technical Leads, Project Managers, and VA’s specializing in lead generation, increasing website traffic to ensure brand visibility, delivering sell-out launches, and deploying high-performing purchase funnels across various digital platforms.- Served an existing more established market and catered to new small businesses coming online, providing comprehensive digital marketing solutions.- Attracted new experts specializing in cutting-edge analytic dashboards and intuitive artificial intelligence bots due to our cross-platform digital agency approach.- Developed and executed creative strategies to effectively communicate clients' messages and enhance their online presence.- Collaborated with clients to define project objectives, deliverables, and timelines, ensuring seamless project execution and client satisfaction.- Managed budgets, resources, and timelines for multiple projects simultaneously, ensuring on-time delivery and alignment with client goals.- Achieved an average of 2957% return on investment for clients by using a combination of high-quality leads, low ad spend, and a high-touch sales strategy.- Worked as a highly skilled strategic copywriter, and as educators, regularly taught the MYM® system as a powerful framework to students, teaching them the art of crafting compelling and persuasive copy that resonates with their target audience.