Ruth Stevens Email and Phone Number
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Do you have all the customers you need? My consulting practice can help. I will assess your current marketing program and guide you on how to take it to the next level. I specialize in business markets, sales lead generation, and account penetration strategies. Please contact me at: ruth@ruthstevens.com. @RuthPStevensBIO: Ruth P. Stevens consults on customer acquisition and retention, for both consumer and business-to-business clients. She has held senior marketing positions at Time Warner, Ziff-Davis, and IBM, as well as two startups. Ruth teaches graduate students at NYU and Columbia Business School, and lectures at business schools around the world. Ruth is past chair of the Business-to-Business Council of the DMA. Crain’s BtoB magazine named Ruth one of the 100 Most Influential People in Business Marketing. Ruth is the author of B2B Data-Driven Marketing: Sources, Uses, Results; Maximizing Lead Generation:The Complete Guide for B2B Marketers; and Trade Show and Event Marketing: Plan, Promote, Profit. She serves on the boards of HIMSS and the HIMMS Media Group, and the Business Information Industry Association. She serves as a mentor for the ERA New York business accelerator. She has studied marketing management at Harvard Business School and holds an MBA from Columbia University. Please visit www.ruthstevens.com.Specialties Business-to-business marketing | B2B | Customer acquisition & retention | eMarketing strategy | Direct and database marketing | Integrated marketing communications | Strategic marketing plans | Outside director
Emarketing Strategy
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PresidentEmarketing Strategy Jul 2000 - PresentNew York, Ny, UsMy consulting company assists firms in developing more effective B2B marketing strategies. I evaluate current go-to-market plans, develop lead generation programs, prepare marketing plans from the ground up, and train your teams in the latest principles and best practices.
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Adjunct Associate Professor, Marketing And New Product DevelopmentNyu Stern School Of Business Dec 2014 - PresentNew York, Ny, Us -
Co-Host, Marketing Horizons PodcastWest Virginia University Mar 2021 - PresentMorgantown, West Virginia, Us -
Editorial Contributor On B2B Marketing TopicsMartech Jan 2023 - PresentEdgartown, Ma, UsArticles on B2B marketing and martech. https://martech.org/author/ruth-stevens/ -
Adjunct Visiting ProfessorIndian Institute Of Management Bangalore Sep 2018 - PresentBangalore, Karnataka, InTeaching Customer Acquisition & Retention, a marketing elective, to MBA candidates. -
Volunteer MentorEntrepreneurs Roundtable Accelerator May 2012 - PresentNew York, UsAdvise start-up companies as a volunteer mentor at the ERANYC.com. -
Member, Hall Of Fame AcademyAmerican Marketing Association New York/Capital Region Chapter Oct 2017 - PresentAlbany, Ny, Us -
Adjunct Professor Of MarketingColumbia University Graduate School Of Business Jan 2003 - PresentNew York, Ny, UsI teach several elective courses at Columbia: B-to-B Marketing, Customer Acquisition & Retention, Evaluation & Measurement of Marketing Communications, Direct Response Communications. -
Guest Blogger On B2B MarketingBiznology Feb 2012 - PresentPalo Alto, California, UsMonthly contributor of articles on B2B digital marketing. http://biznology.com/author/ruthstevens/ -
FacultyAalto University 2008 - PresentEspoo, Espoo, Fi -
FacultyDukece 2003 - PresentDurham, Nc, UsTaught executive education courses on DukeCE's behalf at IBM, Microsoft, Verizon, and LexisNexis. Courses include B2B Marketing, Customer Relationship Marketing, Marketing Strategy. -
Visiting ProfessorAcademia De Studii Economice Din București Oct 2023 - Oct 2023Bucharest, Bucharest, RoProvided lectures on marketing to grad students. -
Outside DirectorBusiness Information Industry Association Jun 2011 - Jun 2022 -
Adjunct ProfessorJagiellonian University Apr 2022 - Apr 2022Kraków, PlTaught B2B Digital Marketing to grad students. -
Advertising/Imc And E-Commerce Marketing Advisory BoardFerris State University Jan 2001 - Apr 2022Big Rapids, Mi, Us -
MemberConsultants Collective Jan 2020 - Jan 2022Palo Alto, Ca, UsConsultants Collective is a network of experienced senior executives, boutique agencies and consulting firms that work together to help your organization innovate, transform and improve. Our purpose is to help our clients successfully shape the future with a focus not only on the bottom line, but also on mission, purpose and values. -
Outside DirectorHimss Sep 2012 - Jun 2021Chicago, Il, UsI served on the HIMSS Media Group Board. -
Advisory BoardTarget Marketing Magazine Jan 2013 - Jun 2020
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TrusteePrinceton In Asia 1982 - Jun 2018Princeton, Nj, Us -
Visiting Professor Of MarketiingHkust Aug 2016 - Dec 2017Kowloon, Hong Kong, HkTaught a course called Customer Acquisition & Retention to undergrads and MBAs, and a course in B2B marketing to MBAs. -
Board Of DirectorsEdmund Optics 2004 - May 2015Barrington, Nj, Us -
ColumnistI.M. Press Feb 2006 - Feb 2014
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FacultyS P Jain Center Of Management - Dubai Oct 2011 - Jan 2012Ae -
Adjunct ProfessorWest Virginia University Jul 2011 - Sep 2011Morgantown, West Virginia, Us
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Board Of DirectorsNetfactor Corporation Jan 2008 - Jan 2009Greenwood Village, Co, Us -
Visiting Professor Of MarketingSingapore Management University Jan 2008 - Apr 2008Singapore, Singapore, SgI taught 2 marketing electives during the spring term at SMU, as a visiting professor. -
PresidentThe Direct Marketing Club Of New York Inc 2006 - 2007 -
Visiting Professor Of MarketingAmerican College Of Greece Jul 2005 - Aug 2005Athens, Gr -
Adjunct ProfessorNyu School Of Professional Studies 1996 - 2002New York, Ny, Us -
Svp Direct MarketingCybuy/Rbs 1999 - 2000
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Chair, B-To-B CouncilThe Dma 1998 - 2000
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Director, Direct MarketingIbm May 1996 - May 1999Armonk, New York, Ny, Us -
Vp Marketing, Computer LibraryZiff Davis, Inc. 1992 - 1994New York, New York, Us -
Director Of Marketing, Time-Life For ChildrenTime Warner - Time Life Books 1989 - 1991
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Managing DirectorBook Of The Month Club 1986 - 1991
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Marketing DirectorJohn Weatherhill Inc. Jan 1980 - Sep 1984
Ruth Stevens Skills
Ruth Stevens Education Details
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Columbia Business SchoolMarketing And Finance -
Harvard Business SchoolStrategic Marketing Management Program
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Hamilton CollegeGovernment
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The Chinese University Of Hong Kong
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Northfield Mount Hermon
Frequently Asked Questions about Ruth Stevens
What company does Ruth Stevens work for?
Ruth Stevens works for Emarketing Strategy
What is Ruth Stevens's role at the current company?
Ruth Stevens's current role is B2B Marketing Advisor, Educator, Author | Adj. Prof at NYU Stern | Board member | Co-host of "Marketing Horizons" and "Marketing Legends" podcasts | Speaker | Helping #B2B companies strengthen their marketing pipelines.
What is Ruth Stevens's email address?
Ruth Stevens's email address is ru****@****nyu.edu
What is Ruth Stevens's direct phone number?
Ruth Stevens's direct phone number is +164626*****
What schools did Ruth Stevens attend?
Ruth Stevens attended Columbia Business School, Harvard Business School, Hamilton College, The Chinese University Of Hong Kong, Northfield Mount Hermon.
What are some of Ruth Stevens's interests?
Ruth Stevens has interest in Synchronized Swimming, Education, Business To Business Data, Nonfiction Writing, Asian Food.
What skills is Ruth Stevens known for?
Ruth Stevens has skills like Direct Marketing, Lead Generation, Digital Marketing, Marketing Strategy, B2b Marketing, Marketing Communications, Strategy, Marketing, Online Marketing, B2b, Database Marketing, Customer Acquisition.
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