Ruth Kim Email & Phone Number

Los Angeles, Ca, Us

Los Angeles, Ca

— As Social Manager: developing brand awareness and voice as well as online/offline reputation; curating user-generated content, creating original in-house content, and cross-scheduling and managing all content for Instagram, Facebook, Twitter, and Pinterest; identifying and engaging with a growing community of beauty lovers; coordinating with editorial and marketing calendars to provide social media support; recording and analyzing weekly statistics to strategize social media and marketing campaigns to drive traffic and sales; managing social media interns. — As Associate Editor: assisting Editor in Chief for all editorial needs, contributing original articles as well as creating and editing site-wide copy, from SEO-optimized product descriptions to campaign-specific landing pages; creating marketing newsletters via Mailchimp. — Operating as in-house graphic designer, creating digital assets for sales, promotions, editorial articles, social media, affiliate/influencer support, and external partnerships as well as taking the lead on developing assets for and executing print jobs; managing and giving direction to graphic design interns. — Experience in overseeing day-to-day site operations, optimizing SEO for product and landing pages; coordinating sale and promotional campaigns with marketing and sourcing team while managing every aspect of creating digital assets and scheduling for all campaigns; communicating and collaborating with developer team to solve technical issues for optimal site performance. — Providing original photography and videography (as well as post-editing) for editorial articles, social media content, content for website banners, external events and partnerships, and more. — Wrote copy for product descriptions and contributed 35+ articles during initial freelance writing contract period (Jan ’17-April’17), contributing original product photography and video as needed.

Cerritos, Ca

— Promoted brand awareness and maintained brand reputation for Bobbi Boss by Midway, a hair distributor with over 30 years of influence in the industry. — Built an organic following on social media platforms, with a strong focus on Instagram, as well as YouTube, Facebook, and Pinterest; drafted weekly posting calendars for brand’s social platforms, using both user-generated content, in-house designs, and curated images; created additional social media content through original photography and videography. — Communicated with influencers (with a range of followers from 1K to over 100K) to plan and execute collaborative events, such as sponsored reviews on products, giveaways, and meet-and-greets. — Filmed and created YouTube videos showcasing behind-the-scenes footage of photoshoots to promote new products as well as event recap videos. — Wrote copy for all print & web advertisements, copy for package design of new products, PR-related copy, and marketing content for radio ads and fliers for events with retailers. — Wrote and edited all descriptions for brand/products (over 65+ sub-brands and extensive wig collection, cumulatively 12,000 SKUs), copy for upcoming launch of the brand’s new website, and editorial segments highlighting specific products which are featured in printed publications.

Los Angeles

— Worked at the creative digital strategy collective on marketing projects with social media emphasis, content sourcing and production for creating social calendars, and cross-brand community management on Instagram, Facebook, and Twitter including social copy and blog post content creation for Story’s diverse clients (Gwen Stefani’s brands GX, L.A.M.B., and Harajuku Lovers; Paper Chase Press; I Am That Girl; Everviolet). — Executed project management, drafted project briefs, proposal development, partnership brainstorming and analytics analysis. — Executed creative ideation on cross-brand promotion, direction and additional content creation through original photography. — Self-managed time while working remotely, efficiently communicated and displayed organizational skills through deadline-driven projects through emails, phone calls, and as- needed in-person meetings.—Wrote, edited, and sourced images for blog posts and scheduled into WordPress for AllTheVibes.com as freelancer for Story.

Tustin

— Served in a very fast-paced environment at a popular chain restaurant. — Gained experience in interacting with diverse customers and strengthened customer service and social skills. — Developed basic word-of-mouth marketing skills by advertising restaurant specials to collect weekly email subscriptions.

Fountain Valley

— Tutored at the Tutoring Club (Fountain Valley location), an educational center catered to teaching students from grades K-12. — Taught basic math, reading, and writing programs for younger students as well as other varied subjects, including SAT preparation, with a special focus in English and Literature. — Aided high school seniors with college application essays. — Honed teaching skills and developed a teacher-student rapport with students of all ages.

Gardena

— Interned at Audrey Magazine, the premier English-language fashion and beauty magazine that highlights the stories of Asian American women — Executed online blog posts, from ideation to final publication, on topics ranging from fashion, beauty, and culture of Asian American women in the U.S. and abroad.

— Interned at KoreAm Journal, an award-winning monthly publication dedicated to reporting the news, politics, lifestyle and culture of the Korean and Asian American community in the United States and abroad. — Pitched story ideas, executed ideation and writing of online blog posts. — Conducted in-person and phone interviews. — Provided original photography as needed. — Published with byline in the print issues from March to August.

Culver City

— Interned at Party Earth, a global media and entertainment discovery website. — Assisted in copywriting event descriptions to be published on the website, as well as conducted research for upcoming events, particularly holidays, to be added to a constantly updated event calendar.

Bachelor Of Arts (B.A.), Comparative Literature

Education record