Rutvik Modi Email & Phone Number

Bengaluru, Karnataka, India

Healthcare- Payers, Providers, PBM

• Prepared concept notes and posters for external communication about various events and activities organised by the cell• Managed PHI’s social media presence on platforms like LinkedIn and Facebook by posting relevant content on current topics• Instrumental in preparing material, conducting knowledge transfer sessions and organising various competitions for the batch• Published annual magazine of the cell ‘inPHInite’ containing information and insights from experts in healthcare and insurance industry• Organised and managed National Pharma Case Challenge during QuoVadis’23

• Selected amongst 200 students pan-India for the 'INDUTRYCreds' certification by Kraftshala

• Plotted the competitive landscape for Mamaearth and defined the opportunities that the brand should focus upon by researching into the communication spaces occupied by the core and other competitors and finding the most crucial positioning profile statements of the category• Undertook consumer immersions and performed a SuperConsumer Deep-Dive to understand the triggers and barriers with respect to Facewash category opportunity• Identified the communication challenge and the associated insights to inspire consumer action

Delhi, India

• Performed market research on competitive landscape and cosmetic industry trends to identify new market opportunities in the foreign markets with special emphasis on USA and Poland• Conducted primary research by collecting 100+ customer reviews and identified consumers’ problems• Systematised brand document consisting of content about 10+ products, 5+ categories and manufacturing capabilities• Planned marketing pitch content for promotion of brand Herbal Me through 10+ focused group sessions

India

• Had been appointed as Campus Ambassador for Technex'20- Annual fest of IIT(BHU)Varanasi, executed effective promotion through social media and outreach activities to increase participation.• Ranked 8 out of 128, who participated in Campus Ambassador Programme

India

• Worked for R&D team of client, who wanted to launch a new consumer durable in healthcare sector • Performed landscaping exercise to explore healthcare innovation throughout the globe • Assessed potential threats, new opportunities and strategies adopted by startups for the healthcare product

Master Of Business Administration - Mba, International Business

• Senior Cell Coordinator of PHI - Pharma, Healthcare and Insurance Cell • Campus First Runner-up: ITC Interrobang Season-12 • National.

Bachelor Of Pharmacy - Bpharm, Pharmacy

• Coordinator of state level Pharmacy Week Celebration-'Pharmafest' event Led a team of 14 members and managed different events in whole.

Education record

11Th & 12Th Grade, Science Stream

• Secured 97.80%ile in Class XII and 96.70%ile in GUJCET- Entrance test for pharmacy courses

Upto 10Th Grade

• Secured 99.69%ile rank in Class X board examination • Awarded certificate for Good Conduct & Application • Awarded certificate of merit.